Create conversational experiences with WhatsApp-first marketing automation

Run personalized campaigns for every contact entirely in WhatsApp, or seamlessly integrate with your email, SMS, social, and sales campaigns for compelling experiences across the entire customer lifecycle.

Reach and convert with smart personalization and real-time engagement

Hilos by ActiveCampaign's WhatsApp automation features are designed from the ground up to power WhatsApp-first experiences for your customers. You get full inbound and outbound WhatsApp conversation automation, broadcast messaging, and a two-way, shared team conversation inbox–everything you need to reach customers wherever they are.

Effortlessly automate chats in WhatsApp

Activate and onboard users, find and close leads, handle order status queries, synchronize data with other tools, and so much more–all within the WhatsApp ecosystem that your customers know and love.

Choose when to take the flow outside of WhatsApp with intelligent routing and 950+ third-party integrations to close deals faster and keep track of every win.

Powered by your data & AI

Say goodbye to generic chatbots and the same pre-written messages. Our WhatsApp messaging capabilities leverage the full power of our AI platform to help you personalize your outreach for every customer. Segment your contacts in seconds, get instant actionable recommendations for your strategy, and validate your campaigns with powerful real-time reporting.

Your next big growth channel

Find new opportunities to automate experiences for 2.4 billion WhatsApp users worldwide, and make WhatsApp one of your most impactful marketing channels. ActiveCampaign gives you the insight and support you need to turn your WhatsApp contact list into a revenue-generating machine.

Extend your email & marketing campaigns with true cross-channel experiences

Bring together email, SMS, and WhatsApp automation in one place. Our WhatsApp capabilities make chat automation a key part of your marketing and sales strategy, supporting your other initiatives with conversational chat flows and personalized chatbots.

Be the first to try it out

  • Start using Hilos today

    Hilos by ActiveCampaign gives you an easy-to-implement shared inbox, bulk messaging, automated sequences, and seamless integrations with your existing tools.

  • Sign up for the native experience

    All these features are coming to ActiveCampaign soon. Get notified when early access is available in your account. You’ll be the first to know when native WhatsApp Messaging is live!

Automate your growth with WhatsApp:

  • Use WhatsApp as your primary channel

    Our WhatsApp-first approach lets you run everything within the platform–from gathering leads to building brand loyalty.

  • Build your perfect flow in minutes

    Our no-code blocks allow you to design custom flows without programming skills. From smart chatbots to rich user experiences, you can bring your ideas to life faster.

  • Personalize messages at scale with broadcasts

    Create broadcast campaigns on WhatsApp just like email. Select from a template library, choose your list of contacts, personalize your content, and send out your campaign or schedule it to be delivered later.

  • Drive conversions with true 1:1 chats at scale

    Use WhatsApp as your growth platform with two-way automated conversations that adapt to what your customers want to see.

  • Automate your customer experience

    Save time across your operations with intelligent chat automation that takes questions and assigns the right responders.

  • Streamline transactional notifications

    Use WhatsApp automation to power notification and utility messages like password reset, service updates, order confirmations, shipping notifications, and more.

Keep track of every thread in our shared team inbox

Never lose a conversation. Organize your chats, assign labels to contacts, and filter the threads you need to save time with our two-way, shared team inbox. See when each message was sent, and who sent it–including whether it was a user or an automation.

Effortlessly switch between automated and manual chats with just one click. Collaborate between multiple responders and teams. Reply on your own or select a pre-approved template to make sure every user gets the right message every time.

The richest WhatsApp messaging capabilities of any marketing automation platform

  • Conversational messaging
  • Data capture & assignment
  • Personalization
  • Cross-channel experiences
  • Multi-user inboxes
  • 950+ integrations
  • 1:1 chats
  • No-code automation builder
  • Segmentation & routing
  • Chatbot support
  • Broadcast messaging
  • Smart reporting

Frequently asked questions

Learn more about ActiveCampaign’s unique approach to WhatsApp automation.

  • What is WhatsApp Messaging?

    With WhatsApp Messaging, you will be able to create powerful experiences for your customers within the WhatsApp platform. It lets you automate, personalize, and track conversations in WhatsApp so you can add another channel to your marketing strategy–either standalone or from the same platform you use for your email, SMS, social media, and CRM initiatives.

  • Can I send promotional messages with ActiveCampaign?

    Yes! With broadcast messaging, you can send promotional WhatsApp messages to any segment of your contact list, with added personalization options to improve your engagement.

  • Can I integrate WhatsApp Messaging with apps like Facebook?

    Of course. Like the rest of our platform, our WhatsApp Messaging feature has 950+ integrated apps available, including popular tools like Facebook, Shopify, WordPress, and Square. 

    Visit our integrations page to get a full list of all available integrations, and see how you can effortlessly connect the apps your business uses.

Ready to take ActiveCampaign for a spin?

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