The ActiveCampaign Blog
Partnering with Salesforce Essentials: Launching a New Integration for Salesforce to Align Sales and Marketing
How can you make sure the right information gets shared across teams? As you grow your business, it starts to…
Marketing
Welcome Email Series: A 6-Email Welcome Sequence You Can Steal
Pop quiz! Which of these three people is likely to get you the most sales?
10 Types of Content That Actually Work (Without Wasting Your Time)
Should you make an infographic? A video? Blog posts? Hmmmmm…
How to Collect Emails: 15 Proven Ways to Grow Your Email List
If you want to build an email list, how are you going to collect email addresses? More importantly, how are…
Email Acquisition: How to Get Traffic to Build Your Email List
How do you get people to give you their email address?
Sales
What is a Sales Pipeline? A Guide to Build and Manage Your Own
In this article, you’ll get answers to these questions about sales pipelines:
10 Cold Email Templates to Improve Your Outreach (and Why They Work!)
Cold email is tricky. What do you send? Are there cold email templates you can use? Which cold email techniques…
Do You Need an Industry-specific CRM?
CRM software first came on the scene in the 1990s. In the last 20-odd years, a lot has changed.
How To Keep Track Of Clients’ Information
Any of these sound familiar? It feels like you’re always inches away from blowing a deadline Responding to client emails…
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Updates
Partnering with Salesforce Essentials: Launching a New Integration for Salesforce to Align Sales and Marketing
How can you make sure the right information gets shared across teams? As you grow your business, it starts to…
Announcing Custom Reports in ActiveCampaign
If your business is growing, you’re doing something right. But what, exactly? And just how much have you grown? Could…
Announcing Square Integration: Reach Your In-Store Customers with Your Online Marketing
A customer walks into your store and makes a purchase. Then they leave to go about their life. What happens…
Introducing Conversations: Better Conversations for a Better Customer Experience
Communicating with your customers and leads can happen through a number of different channels. But often times it feels like…
Spotlight
How RMEF Ensures the Future of Elk with Email Automation
“We overlooked a most beautiful country, the home of all homes for the elk: a wilderness of mountains, the immense…
How a Cooking School Gets 70% Customer Retention with ActiveCampaign
“Being able to send our customers recipes, new content, information about new classes, or different ways that they can engage…
How Trevor uses ActiveCampaign to Champion Workplace Inclusivity
“People are both gifted and limited. Therefore we need each other.” – Trevor Jenkins
How a Photographer Takes Back a Workday a Week with Marketing Automation
In this article: Learn how Heather saves 10 hours a week with automation Get 2 pre-made automation workflows you can…
Culture
Say What You Mean to Say
Even with experienced managers, myself included, one of the most common mistakes I see is having the right intent and…
Meeting Your New Team and Riding the Love/Hate Rollercoaster
Whether you start a new leadership job at a new company or are promoted into a leadership role at your…
Things I Love About the People I Love to Work With
Hiring is one of the most important things to do well in any business.
The Feedback Spectrum
Being a successful leader, especially a successful front-line leader, is mostly predicated on your ability to coach people.
Featured Podcast: How Chef Tony Gets People Through the Door with Automation
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New User? Check Out This Walkthrough of ActiveCampaign
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Top Posts
12 Abandoned Cart Email Examples You Can Use Right Now
Bad news first, or good news first? (Actually, in this case, it kinda has to be the bad news. Sorry!)
What Content Marketing Metrics Actually Matter?
Let’s get this out of the way – I’m not about to dump 3,000 different content marketing metrics on you…
18 Habits of Highly Productive People: What Efficient People Have in Common
We’ve all known that person who always seems to be getting things done. Whether a friend or a colleague, this…