Automate and grow your online store

Power your store with intelligent marketing automation. Turn shoppers into loyal customers with frictionless, personalized experiences.

Free 14-day trial with email sign-up
Join thousands of customers. No credit card needed. Instant setup.

Connect your store

Use real-time customer and purchase data from your storefront to trigger automations, personalize outreach, and drive business results.

Improve conversions and prevent attention drop off

Understand customer pain points

Analyze cart abandonment for insights into buying process issues—like shipping costs or complex checkout—to enhance the shopping experience.

Recapture those almost-lost sales

Test different strategies to find out what works best for recovery emails. Drive more revenue with recommendations tailored to individual customer tastes.

Understand your shoppers with real-time data

Seamless customer engagement

Get instant visibility into orders with real-time insights and send automated product and category interest follow-ups. React immediately with behavior-triggered campaigns and post-purchase engagement.

View the entire customer journey

Track every touchpoint with multi-touch attribution. Map customer interactions, creating a clear path to conversion.

Plan two steps ahead with cross-channel insights

Sell across channels

Cross-sell and upsell customers on any channel with additional product recommendations, increasing customer lifetime value.

Cross-channel analysis

Unify your analytics and get a holistic view of marketing efforts. Understand conversion rates to turn prospects into loyal customers, and attribute income to each channel.

Share the right products with the right people

Tailor every shopping experience

Leverage store and behavior data to show each shopper products that resonate with their unique preferences.

Know what shoppers want

Analyze purchase histories and individual product success to tailor future offerings and communications. Use personalized content and product recommendations to boost brand loyalty and long-term customer value.

Attribute every sale so you can repeat it

Multi-touch attribution

Track every touchpoint with ActiveCampaign’s multi-touch attribution to get a complete view of the shopper experience.

Map the customer journey

Follow customer interactions seamlessly with ActiveCampaign’s journey mapping to identify where your marketing efforts are most effective.

Make sure your products always look their best

Never miss a sale with personalization tools that drive shoppers to browse your wares, discover related items, and click add to cart.

  • More effective email campaigns

    From our drag-and-drop email designer to AI-powered content generation, it’s easy to create personalized 1:1 communications with every customer on your contact list. Combine that with a 94% deliverability rate, ensuring all your hard work gets seen.

  • Product catalogs that boost sales

    Sync all your products into ActiveCampaign and take your marketing automation strategy to new heights. With product catalog, you can create highly personalized messages for each shopper based on deep data attributes to promote new products, cross-sell related ones, and unlock repeat purchases.

An ecommerce solution for every use case

With our platform, you have everything you need to sell your products and grow your business.

  • Retail & direct-to-consumer

    Run a unified automation strategy for all your stores whether they are online, brick & mortar or both. Keep track of all interactions to trigger automation that deeply personalize the experience of each shopper.

  • Wholesale

    Operate multiple stores selling in different countries leveraging the same automation strategy. Automate assigning deal values, customizing account fields and attaching contracts to each customer record.

  • Dropshipping

    Constantly updated product catalogs to reflect the latest pricing and stock changes from your store. Use features like forms, abandoned cart recovery and ad integrations to turn visits into purchases

  • Marketplaces

    Create best-in-class, differentiated experiences for both buyers & sellers. With automation, buyers find an assortment of great products and sellers sell fast.

How cable specialist Morrow Audio won back abandoned carts

75% of shoppers abandon their online carts. But with intelligent marketing automation, Morrow Audio won back 26% of incomplete sales and $30k in revenue.

3.7x
the industry average abandoned cart recovery rate
Even though I’m the CEO, president, and founder of Morrow Audio, because ActiveCampaign is so easy to use – I enjoy doing it! And the website is a selling machine. All I have to do is get people to show up and they buy.

Simplify subscriptions and recurring payments

Provide effortless subscription experiences for your customers. Our recurring payment features boost the lifetime value of your customers, increase average order value, and build brand loyalty.

We’ll handle the day-to-day, you focus on the products

Check out our pre-built automation recipes and start building out effective ecommerce workflows in seconds.

Build a better shopping experience today

Use ActiveCampaign to turn your store into a seamless online retail destination.

  • 900+ integrations
  • Email marketing
  • Marketing automation
  • Predictive sending
  • Subscriptions
  • Product catalog
  • Cross-sell & upselling
  • Forms & landing pages
  • Personalized discounts
  • Segmentation
  • Abandoned cart reminders
  • Custom reporting

Frequently Asked Questions

  • How does ActiveCampaign help ecommerce businesses recover abandoned carts and increase completed sales?

    ActiveCampaign enables ecommerce businesses to automatically send personalized reminders to shoppers who leave items in their carts, encouraging them to complete their purchase. The platform uses real-time data and behavior triggers to deliver timely emails or SMS messages, and allows you to test different recovery strategies to see what works best. By tailoring recommendations and follow-ups to each customer’s interests, ActiveCampaign helps recapture lost sales and drive higher conversion rates.

  • Which ecommerce platforms and payment providers can I integrate with ActiveCampaign?

    ActiveCampaign integrates seamlessly with leading ecommerce platforms and payment providers, including Shopify, WooCommerce, BigCommerce, Squarespace, and Eventbrite, as well as payment solutions like PayPal, Stripe, Square, and Mollie, and website builders like Wix. These integrations allow you to sync customer and purchase data in real time, enabling more targeted marketing and automation across your store.

  • What analytics and reporting features does ActiveCampaign offer to help me understand my customers’ shopping behavior?

    ActiveCampaign provides advanced analytics and reporting tools that give you real-time insights into customer shopping behavior, conversion rates, and campaign performance. You can track every touchpoint with multi-touch attribution, analyze purchase patterns, and generate custom reports to understand what drives sales and where to optimize your marketing efforts.

  • Can I use ActiveCampaign to personalize product recommendations for each shopper?

    Yes, ActiveCampaign lets you use store and behavioral data to deliver highly personalized product recommendations to each shopper. By analyzing purchase history and browsing behavior, you can automatically showcase products that match individual preferences, increasing relevance and driving more sales.

  • How does ActiveCampaign support recurring payments and subscription management for online stores?

    ActiveCampaign supports recurring payments and subscription management by integrating with payment providers that handle subscriptions, allowing you to automate communications and nurture ongoing customer relationships. You can trigger personalized messages based on subscription status, renewals, or payment events, making it easy to boost customer lifetime value and loyalty.

Ready to take ActiveCampaign for a spin?

Try it free for 14 days.

Free 14-day trial with email sign-up
Join thousands of customers. No credit card needed. Instant setup.