Industry-leading email deliverability
When it comes to getting your emails into the right inbox, ActiveCampaign outshines the competition. We make sure every email you send arrives where and when it’s supposed to.
Every email counts
If your emails get mistakenly caught by spam filters, you’re leaving money on the table. One missing campaign can result in thousands of dollars of lost sales.
Deliverability is built into our autonomous marketing platform from the ground up, so you can be sure that when you send an email, it’ll get to where you need it to go.
What makes our emails deliverable?
Not every email platform gives you a great delivery rate. But we do, and we have the track record to prove it. We make sure billions of emails arrive safely each month.
Innovative infrastructure
We’re always improving our infrastructure with state-of-the-art technology to stay ahead of the game.
Best-in-class support
Our team helps high-volume senders make sure every email gets delivered. We’ll walk you through authentication protocols (DKIM and DMARC), custom mail server domains, and pre-warmed dedicated IPs.
Email reputation management
We protect you from excessive spam reporting to maintain your sender reputation. We make sure that any changes in sending patterns, like one-off bulk campaigns, get special treatment and avoid being flagged.
Networking best practice
When possible, we send emails through our secure private network instead of the public internet, decreasing the average send time by 10x.
More emails in inboxes means higher ROI
Monitor successful deliveries, opens, and clicks, and more to accurately assess your campaign’s impact.
Campaign preview
Make sure every email looks perfect across different browsers, inboxes, and devices.
View & compare open rates
Use our platform reporting features to see who opens and engages with your emails.
Domain authentication & spam checks
Help keep your campaigns out of spam folders and protect your domain and reputation.
Filter Apple Privacy opens
Apple’s Mail Privacy Protection feature shows a 100% open rate if users opt in. We give you the option to include these metrics in your reporting, or filter them out.
Land in more inboxes with DMARC verification
DMARC is an email authentication protocol that proves your messages are legitimate to inbox providers like Gmail and Outlook. By implementing DMARC, you'll improve deliverability rates, protect your brand from spoofing attacks, and ensure your marketing emails reach subscribers' inboxes instead of spam folders—leading to better engagement and higher ROI from your campaigns.
Test your domain for free today
Ready to see how your domain performs against email authentication standards? Our comprehensive DMARC testing tool provides instant analysis of your domain's email security posture.
Simply enter your domain name to receive a detailed report on your DMARC, SPF, and DKIM configurations, along with actionable recommendations to strengthen your email deliverability and protect against spoofing attacks.
MentorShow’s transformation through automation
Virtual learning platform MentorShow uses powerful automations to manage 21,000+ contacts across their operations. Personalization keeps each one engaged across the entire journey.
99.88%
Email deliverability
I’ve been with MentorShow from the beginning so I’ve seen it all. We’re always looking to have the best tools on the market, and with ActiveCampaign there’s nothing better.
FAQs
How doesActiveCampaign help ensure my emails reach the inbox instead of the spam folder?
ActiveCampaign is built from the ground up to maximize inbox placement, using advanced infrastructure, sender authentication protocols like DKIM and DMARC, and proactive reputation management. The platform continuously monitors deliverability, applies best practices, and leverages a secure private network to reduce send times and avoid spam traps. This approach ensures your emails are recognized as legitimate and reach your audience when it matters most.
What support does ActiveCampaign provide if I encounter deliverability issues?
ActiveCampaign offers best-in-class support for deliverability, including an in-house expert expert guidance on authentication protocols, custom mail server domains, and dedicated IP management. If you face deliverability challenges, our in-house expert team is available to walk you through solutions and provide actionable recommendations to improve inbox placement and protect your sender reputation.
How can I use ActiveCampaign’s reporting tools to monitor my email deliverability performance?
ActiveCampaign provides comprehensive reporting tools that let you track successful deliveries, opens, clicks, and engagement metrics in real time. You can analyze campaign performance, filter out unreliable metrics, and generate custom reports to identify trends and optimize future sends, ensuring you always have a clear view of your deliverability health.
Can I integrate ActiveCampaign with my existing CRM or ecommerce platforms to improve deliverability?
Yes, ActiveCampaign integrates seamlessly with over 1000+ apps, including leading CRM and ecommerce platforms like Salesforce, Shopify, and WooCommerce. These integrations help keep your contact data clean and up-to-date, support better segmentation, and ensure your emails are targeted and relevant—key factors in maintaining high deliverability.
How does ActiveCampaign protect my sender reputation when I send large or infrequent campaigns?
ActiveCampaign actively monitors your sending patterns and applies special handling for large or infrequent campaigns to prevent sudden spikes from harming your sender reputation. The platform also safeguards against excessive spam reporting and provides expert support to help you maintain a positive reputation, even as your sending needs change.
