The ActiveCampaign Template Library
Explore ActiveCampaign's template library of automation recipes & email templates. Streamline marketing, sales & support workflows with ease.
Explore automation recipes
An automation recipe is essentially a pre-built template for an automation, designed to simplify your workflow. We've developed hundreds of these recipes for a wide array of business use cases, helping you automate common, repeatable tasks across marketing, sales, and customer support.
These recipes are an excellent resource, especially if you're new to automation and looking for quick ways to get started. You can easily find the perfect recipe not only by use case, but also by industry – from franchise to e-commerce, SaaS, fitness, and more.
Professional emails in a snap with ready-made templates
Crafting beautiful, effective emails has never been easier. Whether you're launching a new campaign, sending out newsletters, or promoting your latest products, our extensive collection of pre-designed email templates ensures your messages look polished and professional on any device.
These templates are essential for streamlining your email marketing efforts, helping you create consistent, high-quality communications quickly. Save time and boost engagement with visually stunning, on-brand emails for newsletters, transactional messages, promotional campaigns, and more.
Expand your expertise with more educational resources
Looking to deepen your expertise even further? Beyond our core tools, explore even more educational resources designed to help you master ActiveCampaign and significantly grow your marketing and marketing automation skillset.
Reports
Read ActiveCampaign’s original research reports that offer exclusive data, expert insights, and summarized trends.
Webinars
Explore live and on-demand webinars to see in-depth platform demonstrations and strategy sessions.
Articles
Dive into insightful Articles on our blog and help center for expert tips, best practices, and detailed feature explanations.
In-person learning
For hands-on learning, consider participating in our interactive Training & Events, including workshops and Study Halls.
Frequently Asked Questions
How can I try ActiveCampaign’s tools and resources, including automation recipes and email templates?
You can take advantage of ActiveCampaign’s expansive suite of tools and educational resources designed to flatten the learning curve in a free trial account.
Sign up for your free 14-day trial here.
What’s the difference between Basic and Designed email templates?
Basic email templates tend to be those that use a simple, single-column layout with essential elements. Designed templates use a newer version of ActiveCampaign’s Email Designer
What are the benefits of email templates?
Email templates are essential for streamlining your email marketing efforts. They help you create professional, consistent communications quickly and easily. By using pre-designed templates, you save time, ensure your emails are visually polished and on-brand, and increase engagement across all your campaigns.
What kinds of email templates can I create or find?
ActiveCampaign’s extensive collection includes templates for a wide range of needs, whether you’re running a campaign, sending newsletters, promoting products through limited time offers, or sending transactional emails. You’ll find templates adaptable for various purposes to suit your specific marketing goals.
If you’re looking for an email template for a transaction email, like a password reset, etc., you can explore those with Postmark by ActiveCampaign’s Template Library. To edit Postmark’s email templates, you can review their Help Article.
Is it easy to create or use email templates?
Yes, ActiveCampaign’s ready-made templates are designed to be easy to use! They allow you to quickly and easily create professional emails. Whether you start with a blank canvas or opt for a pre-designed template, the process is streamlined to save you time.
How do I get an email template into my ActiveCampaign account? And where can I find more in-depth tutorials or support for using these?
You can get email templates easily into your ActiveCampaign account in a few quick clicks depending on the type of template. We have an extensive set of Help documentation on email templates – everything from inspiration to AI templates to templates based on business goals. This includes instructions on how to get an email template into your ActiveCampaign trial account or customer account.
In addition to the Recipes and Templates pages, you can find more detail in our Help Center and in other video resources like this one: https://youtube.com/shorts/g9A9WpvIvS8
Are email templates responsive?
Yes, ActiveCampaign’s email templates are responsive and designed to ensure your messages look great and function perfectly on any device, whether it’s a desktop, tablet, or phone.
What are the benefits of using automation recipes?
Get up and running instantly with over 900 pre-built automations that save time, add personalization, and adapt to your customers’ actions.
Automation recipes are pre-built templates that help you automate common, repeatable tasks across marketing, sales, and customer support, saving you time and ensuring consistency. They are an excellent resource for getting started with automation quickly.
What kinds of things can you automate?
We’ve developed and curated hundreds of automation recipes for a wide variety of business use cases. You can automate everything from a welcome series to abandoned cart reminders to lead nurturing, customer onboarding, follow-ups, and much more. You can search for recipes by both use case and industry.
Is it easy to use automation recipes? Do I need coding knowledge to use these templates or recipes?
Absolutely! Automation recipes are designed to flatten the learning curve for building complex automations. They provide a quick and easy way to implement sophisticated workflows without having to build them from scratch, making automation accessible even if you’re new to it.
No, not at all! Our email templates and automation recipes are designed so anyone can use them, regardless of coding experience. You’ll find intuitive drag-and-drop interfaces and pre-built components that make customizing and launching your campaigns simple and straightforward.
Are recipes and email templates resources available on all ActiveCampaign plans?
Yes, Email templates and Automation recipes are available to all ActiveCampaign plans.
All our email templates and automation recipes are designed for seamless integration directly within your ActiveCampaign account. You can easily access, browse, and implement them from your dashboard, typically within the “Campaigns” section for emails and the “Automations” section for recipes. They are built to work natively with ActiveCampaign’s features, making it simple to get started immediately.
For detailed information on what’s included with your specific plan, please refer to the Features section that compares different ActiveCampaign plans on our Pricing page.
Can I submit my own automation recipe to ActiveCampaign’s library?
Yes, you can submit a recipe you’ve built to the ActiveCampaign Marketplace linked from within your account. You can also submit a recipe that you’ve built from your free trial account. Find those instructions here.
