Incentive Delivery When Beta Finished
Why just say thank you when you can give a gift?
Providing an incentive for contacts to sign up for your beta program can help make sure you have a wide audience to give plenty of feedback about your upcoming feature. Providing a small discount or gift can show people you understand their time and effort is valuable.
This automation is activated when a custom date field for the Beta End Date is reached with a date based trigger. The contact is then sent an email thanking them for their time with a reward.
Here's how this automation works:
1. The contact enters the automation on the date specified in their custom date field for Beta End Date.
2. The contact reaches a send email step and is sent an email with their incentive included.
Note: In our example, we trigger the automation by a date based trigger for a custom date field for the beta end date. You can set this up by using our automation recipe "Beta Program: Add Trackable Dates". If you track the ending of your beta program differently, feel free to adjust this trigger.
Note: If you are offering something like branded swag or something that can't be sent by email, feel free to include a notification action at the end of the automation to go to your fulfilment team so they can process the order.
Get started today
Try it free. No credit card required. Instant setup.