ActiveCampaign vs. HubSpot
What if we told you that you could get all the same features and functionality as HubSpot, but at a fraction of the cost? Stop overpaying for basic all-in-one functionality, and get a tool that gives you exactly what you need.
Effortless & predictive multi-step automation
Overly-complex & expensive automation
Send more messages
There aren’t any hard limits with ActiveCampaign. Our email sends scale up with your contact list, so you can keep up the same sending frequency as you grow your business.
More powerful multi-step automations
With ActiveCampaign, you have more control over who gets your automated campaigns, how they go out, and how they react to customer actions.
Our dynamic routing and conditional wait modules let you create more complex branching and action-based flows that drive results.
A truly integrated CRM
ActiveCampaign makes the transition between marketing and sales completely seamless.
Our built-in CRM is designed to help you get more out of your data, with unlimited automations that help you simplify your sales process no matter how complex it is.
Effortless marketing across every channel
Seamlessly integrate email, SMS, social media, and more to create cohesive, personalized campaigns. Track customer interactions across all channels, to create a consistent and impactful marketing strategy for your business.
Over 900 integrated apps
With over 900 native integrations available in our app marketplace, ActiveCampaign gives you better control over the tools you already know and love.
You don’t need to overpay for powerful automation
All-in-one solutions like HubSpot often charge a premium. ActiveCampaign offers comprehensive email, SMS marketing, automation, and CRM features at a fraction of the cost, without unnecessary extras.
- Multi-step marketing automation
- Email, site, and campaign tracking
- Advanced segmentation
- Dynamic & predictive content
- A/B/C/D/E testing options
- Next best action suggestions
- AI content creation tools
- Predictive sending with AI
- 250+ professional templates
- Drag-and-drop email designer
- Fully-featured enhanced CRM
- Custom objects & data structures
Why choose us over HubSpot?
Enhance your marketing efforts, minus the cost and complexity. Here are three reasons why you should choose us:
Pro-level automation in an accessible package
Seamlessly automate the entire customer journey while maintaining control over every detail. From finding leads to driving sales, our automation features help you do more and work less with actionable suggestions and predictive automations.
Set out what you want to achieve, and AI will build it for you
Complex logic and smart automations made easy
Set specific goals, like starting or stopping at a certain point
Discover hundreds of pre-built automations
Onboarding & migration with a personal touch
Our platform focuses on ease of use and fast implementation. With 1:1 migration sessions, an active community, and a dedicated forum, you have all the resources you need to supercharge your marketing automation and expand your business.
Discover our 1:1 onboarding and migration services
Connect with ActiveCampaign customers across the globe
Explore help resources
Adaptive decision-making with AI & data
Enhance your marketing and business growth with smarter data collection. ActiveCampaign gathers, analyzes, and interprets customer information, automatically steering you toward more effective campaigns and initiatives.
Find out where your wins are coming from
Send your emails when your contacts are most likely to open them
Predict how likely a deal is to close
Personalize for every customer
Still not convinced?
Switching from HubSpot or new to omnichannel marketing? Our toolkit offers easy-to-use, deeper personalization, better automations, and improved deliverability for more control over your campaigns.
Meets all business needs
An independent G2 survey found that more marketing automation users are likely to agree that ActiveCampaign better meets their business needs.
Stronger deliverability
Emailtooltester rates ActiveCampaign's deliverability higher than HubSpot’s. With top-notch infrastructure and proactive management, your emails reach more contacts effectively.
