HubSpot's all-in-one solution is high price, low value

What if we told you that you could get all the same features and functionality as HubSpot, but at a fraction of the cost? Stop overpaying for basic all-in-one functionality, and get a tool that gives you exactly what you need.

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Meets Requirements
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Ease of Setup
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Deliverability Rate
Has the product been a good business partner?
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Comparison data from G2 and Emailtooltester


Marketing Automation
Contact Management
Email Marketing

$ 209
per month - paid yearly


Marketing Automation
Contact Management
Email Marketing

$ 1,025
per month - paid yearly

Marketing automation and a CRM that match your needs

  • Stop overpaying for features and functionality
  • Scale your sales and marketing with unlimited access to automation. HubSpot limits the number of automations you can run
  • Save time with a flexible and easy to use automation builder that doesn’t require expensive professional onboarding
  • Get up and running quickly with free contact migration
g2 rating

Overpaying for the features you need is out. Having easy to use tools for a fraction of the cost is in.

Historically, all in one solutions–like HubSpot–charge you a premium for a variety of features. As the leading customer experience automation platform, ActiveCampaign provides a wide range of features in email marketing, marketing automation, SMS marketing, and CRM at a fraction of the cost, and doesn’t make you pay for advanced features you won’t use. Stop overpaying for tools that your marketing and sales team don’t use, or features that don’t give you the depth of functionality that you need for your business 

CRM. Email. Automations.

Powerful features to enhance your marketing efforts, minus the cost and complexity.


Advanced Segmentation

Use lists, tags, and custom fields to create segmented lists of your customers—then send them content based on their interests and lifecycle stage.* *HubSpot does not have tagging.

Lead & Contact Scoring

Track engagement throughout the customer journey so you can reach out precisely when each prospect is ready to buy. *HubSpot is limited to 1 scoring property.

Unlimited Automations

Create unlimited automations to cut down on the busy work and get more done.

Predictive Sending

Automatically send emails at a unique time for each contact, when they’re most likely to engage. *HubSpot requires additional purchase to access this feature.

Split Automations

Use If/then logic to give customized experiences without creating dozens of automations.

Split Testing

Test one automation workflow against another to see what works.

Start/Stop an Automation

Use automation to send contacts into—or remove them from—another automation workflow.

Automation Map

See how your automations connect to each other, so you can easily update your marketing, adjust your strategy, and map out new automations.

Website Forms

Landing Page Builder

Create custom landing pages.

Site & Event Tracking


Customer attribution shows you where your customers are coming from and helps you find your top-performing marketing channels.


Sales CRM

Bring together all the info you need for your sales strategy.

Mobile CRM

Everything you need from your CRM on the go: Update your deals, manage your entire pipeline, and more.

Unlimited Sales Automation

Create powerful automations that simplify your sales process, no matter how complex it is.

Unlimited Pipeline Management

Manage unlimited deals throughout your sales funnel.

Lead Creation & Management

Create and manage every aspect of your contact records, from initial interest to conversion.

Task Management

Simplify your processes.

Lead Scoring

Get notified via email when certain customer actions/activities happen.


Drag & Drop Email Designer

Create beautiful emails with a drag and drop interface. Start from a variety of templates to get started, or create your own email templates from scratch.

Predictive Content

Create different variants of dynamic content, and automatically send each customer the content they want to see.

Conditional Content

Put different messages in front of different people based on specific rules.


1 to 1 Emails

Send personalized, 1 to 1 emails to your leads and customers.

Facebook Custom Audiences

Create and use Facebook custom audiences.

Team Notifications

Get notified via email when certain customer actions/activities happen.


Customized Stack & Scalability

Build customized stacks for your business, allowing your features to scale with you, not against.

Data Import & Export

Easily import and export your data.

Integration APIs


Free Contact migration

Get help moving your contacts over to ActiveCampaign with our free contact migration.

Chat & Email Support

Get support when and how you need it.

Why growing businesses love ActiveCampaign

Easy-to-Use Automation Builder

Building an automation is as easy as reading a flowchart. The ActiveCampaign automation builder is specifically designed to be as easy to use as possible – and if you need help, we offer support and detailed tutorials.


HubSpot limits users to one Shopify store. With ActiveCampaign, you can use our direct integration to connect to multiple Shopify stores in just a few clicks (along with BigCommerce, WooCommerce, and Square).

Best-in-class tools

ActiveCampaign integrates with over 850+ different apps, giving you the flexibility to build efficient tech stacks.

Make it a hassle-free switch

Try ActiveCampaign for free

Instant set-up. No credit card required.

Schedule a free demo

Get a free walkthrough of ActiveCampaign