ActiveCampaign offers one of the most comprehensive AI toolsets in marketing automation, designed to help you create, optimize, and scale your campaigns faster and more effectively.
ActiveCampaign’s AI can help you write emails faster, optimize when they’re sent, stay on-brand, and scale your efforts without adding headcount. It’s designed to streamline execution while delivering better results.
You don’t need to be tech-savvy to use the AI tools. ActiveCampaign’s AI tools are designed to integrate seamlessly into the tools and workflows you already use — no coding or technical expertise required. What sets us apart is that you’ll always know when you’re using AI: look for the sparkle icon, which highlights when an action, recommendation, or content block is powered by AI. Plus, our AI features come with step-by-step in-app guidance specific to each feature, so you can confidently apply AI to your marketing without needing to figure it out on your own.
Here’s a snapshot of what’s included:
Active Intelligence (our AI platform)
- Ask questions in plain language, get instant answers
- AI builds campaigns for you based on your goals
- Learns from your data to optimize performance
- Real-time insights and recommendations
AI tools included:
- AI Actions Library
- Email Performance in Automations
- AI Campaign Calendar
- AI-Suggested Segments
- AI Campaign Builder
- AI Brand Kit
- AI Image Generation
- AI Content Generation
- AI-Suggested Goals and Campaigns
- AI Predictive Sending
- AI-Suggested Automations
- AI SMS Builder
- AI Translations
- AI Custom Agent (Prompt Block)
- New Automation Canvas
- Suggested Actions
- Business Goals Dashboard
- And more…
Look for the ✨ sparkle icon to know when you’re using AI.
Learn more about Active Intelligence →