Connect your favorite AI tool to ActiveCampaign

Transform how you work by securely connecting Claude, ChatGPT, and other AI tools directly to your marketing data. Check yesterday’s email stats, update contacts, or trigger automations – just by chatting with your favorite AI tool.

Claude has joined your marketing team

As the first marketing platform in Claude's official directory, ActiveCampaign makes it simple to connect your marketing data and get more done.

Top 10 Prompts

Once your AI tool is connected, try these proven prompts to start the conversation. You can also view the full list of capabilities offered, here.

  1. "What can the ActiveCampaign connector do?"
  2. "Identify my top-performing newsletters and find similar trending topics for my next email."
  3. "How did yesterday's campaign perform?"
  4. "How is my 'Welcome & Nurture Series' automation performing?"
  5. "List all of my tags, organized by category."
  6. "Review my tagging structure, identify any near-duplicate tags, and suggest improvements."
  7. "Create a 'VIP Customer' tag and a 'Meeting Notes' field."
  8. "Add 'Alice Chen' to my 'Meeting Follow-up' automation."
  9. "Pull details for 'Alice Chen', including her phone number."
  10. "Create a new contact for Devin Terry, devin@terry.com, and give him the tag '2025 Conference Lead'."

FAQs

  • How can I connect Claude or ChatGPT to my ActiveCampaign account?

    To connect Claude or ChatGPT to your ActiveCampaign account, you’ll need to use the Model Context Protocol (MCP) connector. In Claude, navigate to Settings, select Connectors, browse for ActiveCampaign, and enter your unique Remote MCP URL from your ActiveCampaign Developer settings. For ChatGPT, enable Developer Mode in ChatGPT’s settings, create a new connector named ActiveCampaign, and paste your Remote MCP URL. Both integrations require a paid plan for the respective AI tool, and you’ll be guided through authentication to complete the connection.

  • What are the benefits of using AI connectors with ActiveCampaign for my marketing workflows?

    AI connectors let you interact with your ActiveCampaign marketing data directly from tools like Claude or ChatGPT, streamlining tasks such as checking campaign stats, updating contacts, and triggering automations through simple chat prompts. This integration reduces time spent switching between platforms and empowers you to act on insights faster, making your marketing more responsive and efficient. By leveraging AI connectors, you can automate repetitive tasks and focus on higher-impact strategy and creativity.

  • How does the Model Context Protocol enhance the capabilities of ActiveCampaign’s AI-native marketing software?

    MCP extends ActiveCampaign’s AI-native capabilities by letting you access and control your marketing data from within external AI tools, not just the ActiveCampaign platform. This means you can leverage AI-driven insights, automation, and personalization wherever you work, making your marketing more agile and responsive. It brings the power of ActiveCampaign’s autonomous marketing to your favorite AI workspace.

  • Can I use the Model Context Protocol with other tools or integrations beyond Claude and ChatGPT?

    Yes, the Model Context Protocol is designed to work with a range of AI tools beyond Claude and ChatGPT, including other large language models and compatible platforms. As long as the tool supports MCP integration, you can securely connect it to your ActiveCampaign account and unlock the same automation and data access benefits.

Help shape the future of ActiveCampaign's MCP Server

Once you've tried this connection, please complete this form to share any thoughts or feedback you have with the ActiveCampaign team.



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