Grow your online education business with autonomous marketing

ActiveCampaign's autonomous marketing platform attracts students, keeps them engaged, and grows your revenue—while you focus on teaching.

Built for online educators & course providers 

See how we’ve helped thousands of education businesses run more impactful email, SMS, and WhatsApp campaigns.

  • It used to take me a week to do one email. Now, with AI, it’s three emails a week. The AI tools are my creative partners. Clicking that button helps me go from hesitation to inspiration.
    Amy ChinitzFounder, Spark Joy New York
  • We could not have expanded from 1 to 18 language markets or grown our customer base that well with any other provider on the market, to be honest.
    Matthias MauchCTO
  • I’ve been with MentorShow from the beginning so I’ve seen it all. We’re always looking to have the best tools on the market, and with ActiveCampaign there’s nothing better.
    Thibault CavroisSEO Manager

4 ways to grow your education business today

From attracting new students to maximizing lifetime value, our platform handles the manual work for you.

  • Send a welcome nurture at enrollment

    Turn new students into engaged learners from day one. Automate onboarding sequences that introduce course materials and build excitement—so students stay motivated.

  • Recommend new courses based on activity

    Keep your students engaged. Use their enrollment and completion data to automatically suggest relevant next steps—like a related topic or certification that matches their interests.

  • Upsell new and relevant packages

    Increase revenue with timely offers. Trigger targeted promotions for course bundles, premium memberships, or coaching based on what students are learning—adding value while growing your business.

  • Integrate data from your Learning Management System

    Connect your LMS to sync student progress, completions, and engagement automatically. Trigger personalized follow-ups and recommendations based on real learning behavior—no manual work required.

Personalized email

Email campaigns that grow alongside your students

Higher completion rates. More engaged learners. Increased course sales. Build personalized campaigns in minutes, automatically welcoming new enrollees, nudging students who fall behind, and recommending the next course when they're ready.

Reporting

See which courses are the most engaging (and profitable)

Track enrollments, completion rates, and revenue by course in real time. Spot your top performers, identify where students drop off, and double down on what's working to grow your education business smarter.

Active Intelligence: Business Goals

Effortlessly set and track goals for your education business

Set targets for enrollments, completions, and revenue, and Active Intelligence will monitor your progress automatically. Track everything from one dashboard, with actionable next steps and smart optimizations that help you hit your targets.

Discover how Motrain drives trial conversions by 120% with personalization

Education gamification platform Motrain uses personalized outreach to nurture customers through the trial period. The result? Increased conversions and up to 15 hours saved per week.

120 %
Increase in conversion rate
We’re tracking trials started and trial conversions, and right now we’re converting at over 20%. Before ActiveCampaign, we were converting less than 10%.
RESOURCES

Online course marketing 101

Dive into our library of blog posts and resources and see how you can use ActiveCampaign to turn your online education business into a revenue-driver.

Connect your entire online learning stack

With over 1,000 integrations available in our app marketplace, you can share information across your education tools and cross-channel campaigns. Effortlessly use your LMS data to personalize your marketing.

FAQs

Frequently asked questions

  • How does ActiveCampaign help online education businesses enroll more students? 

    ActiveCampaign captures interested visitors with sign-up forms and landing pages, then sends them personalized emails based on what they’re interested in—turning prospects into enrolled students without you having to follow up manually.

  • How do I re-engage students who’ve stopped participating? 

    You can use ActiveCampaign to automatically identify inactive students and trigger win-back campaigns with relevant offers, new course announcements, or personalized recommendations.

  • Does ActiveCampaign work with my course platform? 

    ActiveCampaign integrates with popular platforms like Teachable, Thinkific, Kajabi, and 1,000+ other tools—so you can automatically sync student data, trigger campaigns based on course activity, and create seamless experiences across your entire tech stack.

  • How can I grow my online course business faster?

    Use autonomous marketing to automatically attract students, send personalized course recommendations, and follow up with leads—so you spend less time on marketing tasks and more time creating content your students love.

  • What’s the best way to keep online students engaged? 

    Send automated check-ins, progress reminders, and personalized encouragement based on where each student is in your course. ActiveCampaign tracks their activity and reaches out at the right moments to keep them moving forward.

  • How do I get more people to finish my online courses?

    Track student progress and automatically send motivational emails, deadline reminders, and helpful resources when someone falls behind. Personalized nudges at the right time dramatically improve completion rates.

Ready to take ActiveCampaign for a spin?

Try it free for 14 days.

Free 14-day trial with email sign-up
Join thousands of customers. No credit card needed. Instant setup.