SOCi + ActiveCampaign integration 

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Built by ActiveCampaign Inbound

ActiveCampaign HQ & SOCi

Integration Overview: The SOCi CX App automatically syncs business listing updates to all franchisee email templates, enables centralized campaign management and brand consistency—while giving franchisees local flexibility and streamlined approval workflows.

Is This Integration Right for You?

  • Franchisor Marketing Leader / CMO who oversees brand consistency and marketing strategy across all franchise locations. Gains centralized control over business listings and email campaigns, ensuring accurate and consistent messaging while empowering local engagement and efficiency

  • Franchise Operations Manager who manages day-to-day operations and supports franchisees with tools and processes for local marketing. Streamlines manual updates, reduces errors, and improves operational efficiency by leveraging automated syncs between SOCi and ActiveCampaign, making it easier to support franchisees at scale.

  • Franchise Marketing Manager who oversees marketing strategy and execution across all franchise locations, ensuring brand consistency, local relevance, and franchisee engagement. Automates campaign management and business listing updates, reduces manual work, and delivers accurate, consistent marketing across all locations with centralized control and real-time analytics.

    Why use the SOCI CX App Integration:

    Unified Brand Control Across Every Location

  • Ensure consistent, accurate messaging and branding across all franchise locations with real-time updates from SOCi to ActiveCampaign. Automatically sync business listing changes—like hours and contact details—into every email campaign, so customers always get the right information, building trust and reinforcing brand integrity at scale.
  • Streamline Operations with Automated, Accurate Listings

  • Eliminate manual updates and reduce errors by automating business listing changes from SOCi directly into ActiveCampaign email templates. This integration frees up time and resources, allowing you to focus on supporting franchisees and maintaining seamless, efficient operations across your network
  • Local Engagement with Centralized Personalization

  • Leverage real-time data syncs and message variables to deliver personalized, location-specific campaigns from a single platform. Easily customize offers, hours, and contact details for each franchise, driving local engagement while maintaining brand consistency and tracking results across all locations
  • Key Features of the SOCi Platform:

  • Centralized Marketing Tools: Offers an all-in-one platform to manage listings, social media, and reputation across franchises.
  • Time-Saving Automation: Automates time-intensive tasks like content creation, scheduling, and approval workflows.
  • Scalability and Consistency: Supports large multi-location enterprises by scaling marketing efforts while maintaining brand alignment.
  • Advanced Analytics: Delivers actionable insights to optimize marketing strategies and measure campaign performance effectively.
  • Key AI Features of the SOCi Platform:

  • Genius AI Analytics & Recommendations: Analyzes location data from hundreds of sources, delivers actionable insights, and recommends high-impact tasks to optimize local marketing results
  • Automated Content Creation: Drafts review responses, social posts, updates business listings, and generates localized content tailored to each franchise or location
  • AI-Powered Engagement Responses:Automatically crafts personalized, on-brand replies to customer reviews and social interactions, enhancing engagement.
  • Hyper-Local Content Calendars: Creates tailored content calendars for each location, dynamically adapting to local audience preferences and performance data
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