Book a personalized demo and see what your marketing looks like when Active Intelligence handles the busywork.
“ActiveCampaign has embedded AI throughout its platform in ways that make it feel like an entirely different app.”
That’s not us talking. That’s Zapier, after spending days testing ActiveCampaign’s AI, automation, segmentation, and CRM.
✅ 100+ segmentation filters
✅ 1,000+ integrations
✅ 3x faster campaign creation
✅ 20+ years in the market
⭐⭐⭐⭐⭐
"Advanced automation and testing for email, SMS, WhatsApp, and website."
⭐⭐⭐⭐⭐
“Comprehensive AI assistant; generate multi-path automations, complete email campaigns, complex segments”
⭐⭐⭐⭐⭐
“Anything you want to customize, you can”
⭐⭐⭐⭐⭐
“1,000+ integrations; connects with thousands of apps via Zapier”
— Zapier
These aren't our claims. They're direct quotes from Zapier's independent, in-depth review published in February 2026.
"The age of AI has been kind to ActiveCampaign."
"ActiveCampaign is a marketing automation beast that satisfies even the most seasoned marketer."
"ActiveCampaign gives you more bang for your buck."
"ActiveCampaign is also a robust CRM with deep sales automation. You can create workflows that automatically assign leads, send personalized follow-ups, and move deals, through pipelines."
"ActiveCampaign has 100+ filters, which means you can get a lot more detailed about how you segment your audience, including by pulling in data from your sales pipeline, automations, and website."
"ActiveCampaign takes it to another level by allowing you to fit multiple automations into one big map, connect them to each other, and see exactly how they work together."
— Zapier
Zapier tested AI features across both platforms. Their conclusion was clear: ActiveCampaign's AI isn't a bolted-on feature — it's woven into every workflow.
Zapier's reviewer didn't just read about ActiveCampaign's AI — they tested it with a real task.
The result speaks for itself: 85% faster campaign creation, according to a neutral reviewer who experienced it firsthand.
Try it free for 14 days.
