The Guide to A/B Testing in 2022 (with Examples and Strategies)

When a visitor arrives on your site, it’s your responsibility to provide an excellent experience — both because it’s...
8 months ago

Your Beginner’s Guide to Ecommerce Email Marketing

More brands than ever are putting digital sales first or functioning entirely online. In fact, ecommerce retail sales hit...
4 days ago

Ecommerce Marketing Explained: 25 Tactics to Sell More Products

E-commerce is 1 of the most powerful and fastest-growing industries in the world today. It is predicted that 95%...
6 days ago

Stellar Black Friday Marketing Campaign Ideas for 2022

Black Friday is one of the biggest shopping days for ecommerce sites, along with Cyber Monday. If you’re planning...
7 days ago

Landing THE Internship – My Summer with ActiveCampaign

Landing that sweet, elusive internship while they’re on break from classes can be one of the most stressful tasks...
1 week ago

WePledge 1%: How ACers Go Above and Beyond to Give Back to Their Communities

Since ActiveCampaign originated, giving back has been a core value for our business. With this in mind it is...
1 week ago

Foster a Frictionless Customer Experience With PandaDoc & ActiveCampaign

If you’re still relying on legacy, static PDFs, Word documents, or file-based document management, it probably takes you anywhere...
1 week ago

What Is Lead Routing? Plus 6 Common Lead Assignment Rules

Everyone talks about the profound benefits of generating leads through inbound marketing. But nobody mentions how you’re actually supposed...
2 weeks ago

Lead Generation: A 101 Guide to Generating Sales Leads

It’s widely accepted that inbound sales and marketing teams are the holy grail for revenue growth in software startups....
3 weeks ago

Cultivating Inclusion & Belonging for the Veterans at ActiveCampaign

Anthony Papini, our Director of DEI, sat down with newly formed Veterans of AC co-chairs to talk about the...
3 weeks ago