The Guide to A/B Testing in 2023 (with Examples and Strategies)

When a visitor arrives on your site, it’s your responsibility to provide an excellent experience — both because it’s...
2 years ago

What is an Email Preheader and How Can it Increase Email Open Rates?

What is an email preheader? Do you need to know code to add a preheader? Are they different on...
3 days ago

How to Write an Email: Tips, Examples, and Formatting

There’s no one way to write an email. With different use cases and formats, each type of email serves...
5 days ago

ActiveCampaign helped ecommerce businesses recover $10.5 million during Black Friday weekend

While ecommerce businesses were tending to their customers, answering questions, and stocking shelves (if they also have a brick-and-mortar...
1 week ago

ActiveCampaign Platform Highlights 2023

It’s time to reflect on all of the amazing things that we, ActiveCampaign have brought to life this past...
2 weeks ago

What is E-commerce? How Email Marketing Boosts Online Sales

The world of e-commerce is expansive and spans a number of topics. In this post, we’ll talk about everything...
3 weeks ago

How to Write Email Subject Lines that Improve Open Rates

An email is a chance to send relevant, valuable content to your customers. But if your email subject line...
3 weeks ago

Master Your Holiday Marketing: A Comprehensive Guide for E-commerce Success

The holiday season is the crescendo of the retail symphony, a time when meticulous preparation meets opportunity. As the...
4 weeks ago

Maximize your reach and conversion with ActiveCampaign and Google Ads

As a business owner or a sales and marketing leader, your role encompasses managing the buyer journey and steering...
4 weeks ago

Supercharge your ecommerce email strategy to grow your online store

Throughout the year, there are many opportunities to promote your online store–from new product launches, restocking bestsellers, and holiday...
4 weeks ago