Allowing users to automate personalized messages to increase purchase behavior
CHICAGO, May 4, 2018 /PRNewswire/ -- ActiveCampaign, a leader in intelligence-driven sales & marketing automation, released Abandoned Cart today to make it easier to automate your abandoned cart emails, and ultimately increase sales.With so many ways to shop online, it's no surprise that more than 75% of consumers abandon purchases. Reminding consumers of their pending purchase can have a big impact on completing a sale, but without having the right technology, it can be cumbersome. The launch of Abandon Cart provides a seamless integration for Shopify users to build automations directly in ActiveCampaign."ActiveCampaign is designed to simplify marketing automation for small- and medium-sized businesses," said Jason VandeBoom, Founder and CEO of ActiveCampaign. "Our new Abandoned Cart capabilities deepens our integrations with Shopify, making it easier to initiate communications with the right message when someone abandons a purchase in an effort to increase sales."ActiveCampaign's Abandoned Cart enables users to:
- Trigger new automations showing abandoned cart product data
- Segment users based on seven conditions
- View abandoned cart data in the contact profile
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https://www.activecampaign.comOriginal article can be found hereAbout ActiveCampaign
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