ACTIVECAMPAIGN VS. MAILCHIMP
It’s time for a MailChimp alternative that empowers you with unlimited emails and advanced automations.
74% of customers lose trust in a brand when email personalization isn’t prioritized so don’t settle for limited features that make your email marketing efforts harder than they need to be. You need a tool that can automate and personalize every experience while easily integrating into your marketing and sales efforts. Mailchimp can’t do that—but ActiveCampaign can.
ActiveCampaign
Email Marketing
Advanced Automation
Mailchimp
Email Marketing
Basic 1-step Automation
Designed for growing businesses
- Easy drag-and-drop email builder (plus powerful segmentation)
- A visual automation builder that easily lets you automate with just a few clicks
- Free contact migration and accelerated onboarding sessions
- Take action with clear and insightful reports
An email marketing platform powerful enough to run your business
It’s common to find customers looking for Mailchimp alternatives who need a more powerful platform. The fact is, you can’t get true customer engagement by sending all your customers the same impersonal message. ActiveCampaign lets you create a totally unique experience for every single customer—which is how you build the lasting relationships that grow your business. Don’t just take our word for it—see how others compared us
Activate your entire customer experience
Powerful features, minus the headaches.
Feature
ActiveCampaign Marketing Professional Plus
Mailchimp Standard Plan
AUTOMATION
Multi-Step Marketing Automation
Email Automation
Lead Scoring
Channels
Landing Pages and Website Forms
Facebook Custom Audiences
Facebook Lead Ads
Mobile Apps
Campaigns
Content Manager
Templates
Conditional Content
Abandoned Cart
Product Catalog
Advanced Segmentation
Tracking & Reporting
Automation Reports
Campaign Reports
Store Performance
Marketing Revenue Report
What sets ActiveCampaign ahead of Mailchimp?
Contact Management
The power of ActiveCampaign’s contact management is it’s contact-based, not list-based. That means you can create as many lists with as many segments as you want—and never have to double-pay for contacts (like on Mailchimp).
Campaign Designer
Customers expect more these days than an email with their name in it, and ActiveCampaign isn’t just a Mailchimp alternative. We offer no-code dynamic content, so each person gets personalized messages with exactly what they want to see. Plus, our extensive email template library lets your choose from hundreds of predesigned templates to kick-start your new campaign.
Marketing Automation
Automation lets you get your valuable time back in just a few clicks. Create automations to manage almost any part of your business—contact onboarding, sales follow-ups, welcome messages, and anything else you can think of. ActiveCampaign's drag-and-drop visual automation builder makes it easy to see the journey you are building for your contacts.
A Real CRM to Manage Sales
When Mailchimp says "CRM," it just means "a list of contacts." The ActiveCampaign CRM is more than just a tool. It's a partner for your business. No more sifting through notes or your email inbox, because the details are handled for you. Our CRM manages every part of your sales process — so you can focus on what matters: Your customers.
Support when you need it
Why not pair an impressive tool with unparalleled support and on demand training?? We’re always here to give you what you need to be successful.
Make it a hassle-free switch
Try ActiveCampaign for free
Instant set-up. No credit card required.