Build the flow that’s been on your to-do list for a year
You know which lapsed customers need a win-back sequence. Active Intelligence builds it in minutes so it’s live, not sitting in your drafts.
Automate tasks by just askingRun the marketing you never had time for
Take everyday campaign, automation, and reporting tasks off your list, so you can focus on the deeper marketing only you can do.
Active Intelligence, built into ActiveCampaign
Knows your business, and gets smarter by the hour
Active Intelligence knows what you do, who your customers are, and how your business runs. Instead of generic templates to fix or adapt, you get market-ready campaigns and automations that already feel like yours.
75%
higher engagement for accounts using Active Intelligence
10
hours saved weekly to re-invest back into deeper marketing
#1
in deliverability, with an industry-leading 94.2% rate
2×
IDC MarketScape Leader, 2025 and 2026
Stop guessing which email or SMS campaign works
Every send gets tested automatically, not just the big campaigns. The version that performs best is the one that goes out. You just approve it.
Create your best email campaign yet
Monday’s marketing report is already done for you
Numbers pulled, trends explained, next move drafted: all before you open your laptop. Walk into the meeting with the plan already made.
Marketing reporting handled for you
Make every message count with smarter segmentation
Active Intelligence watches engagement and builds the segment. Every group hears from you like you know them. Because, through the data, you do.
Personalize for every customerHere’s what your new work week looks like
Every move you make sets up the next. Watch the week’s wins stack up.
October 2026
Ready for you
Your account audit ran overnight.
14journeys live
6tests running
+3.1%engagement vs. last month
Start the week with a clean account
The audit you scheduled checked list hygiene, tagging and deliverability across everything while you were offline. You approve the fixes in one pass and move on to the real work.
Scheduled task
Weekly account audit
Every Sunday night
- Inactive contacts to sunset412
- Tags merged into one naming rule18
- Automations with a dead end2
- Deliverability checkPassed
Know first when your market moves
A competitor changed their pricing overnight. It's in your note with the source, and a reply campaign in your voice is ready if you want to answer it.
Market watchA competitor dropped their annual price 20%. Here's the source and a reply campaign to review.Launch everywhere your customers are
Drop in the launch brief. Active Intelligence drafts the email, SMS and WhatsApp messages, plus the ads for Google and Meta, all in your voice and ready for your approval.
From one briefFall launch brief.pdf
Messaging
Email“Fall is here. Your new routine starts now.”
SMS“New fall collection just dropped. 15% off today.”
WhatsApp“Hi Maya, the fall collection is live. Want first pick?”
InstagramComing soon
MessengerComing soon
TikTokComing soon
Ads
Google Ads3 search ads drafted
MetaFeed and story ads drafted
Catch what breaks before anyone hits it
Dead ends and errors are flagged on the canvas and explained, with the fix drafted. Your journeys keep running the way you designed them.
Automation insightFix your welcome seriesApply fixShow me
Contacts without a phone number hit a dead end at step 4. 37 would have reached it this week.
Apply fixShow meAsk what worked, get a clear answer
Attribution, goals and campaign performance answered by asking. You end the week knowing what worked, and walk into Monday with the proof and the plan.
Revenue by programLast 4 weeks
WelcomeNewsletterPromosWin-back
Next move: extend the win-back flow to 60-day lapsed customers.
Q4 goal: 500 new customersWeek 7 of 13
412of 500 new customersAhead of pace
Started Oct 1Expected today: 270Dec 31
+38this week
Win-backtop source
Dec 12projected to hit goal
Next move: add a referral ask to your post-purchase flow to hit the goal two weeks early.
Click-through by channelLast 30 days
Email
4.8%
SMS
9.2%
WhatsApp
14.6%
WhatsApp reaches 18% of your list and drives 41% of clicks.
Next move: add a WhatsApp step to your welcome series for opted-in contacts.
Run your marketing from ChatGPT, Claude, or your custom agents
Your account, your history, and your context go wherever you're already thinking. Ask real questions about your marketing and act on them from the tools you use. Use your data to take real action.
Connect in seconds, with no codeBe the marketer you always wanted to be
Do more with the same team and get better results.
Build the track record, not just the checklistEvery launch builds on the last. You’re not crossing off tasks, you’re making a proven impact.
Months of backlog, taken off your plateThe campaigns, tests, and segments that sat on the roadmap for months are already live.
Turn your whole team into outperformers86% of customers say ActiveCampaign freed them up for more strategic work. Everyone in marketing gets the boost.
Let the numbers pitch your next ideaWhen every result traces back to something you proved, your next idea doesn’t need a sales pitch — just the receipts.
Big ideas, built by real marketers
Real accounts, verified results, in their own words.
Chris ClarkFounder, Toss and Spin
5xcustomer spend after turning one-time buyers into members
“It just gets better and better month after month.”
Used to: Copied 700 addresses into a Gmail BCC for every announcementNow: 500+ automated journeys and SMS to specific Chicago zip codesAnd now they can: Grow from two people to 16 full-time staff
Read Chris’s story
Sherri CandelarioCo-founder, Frank & Sherri
52.5%customer growth year over year
“The learning curve was immediate.”
Used to: Tracked leads in a spreadsheet and spent an hour on each emailNow: Builds and launches campaigns in minutes, without a contractorAnd now they can: Scale a million-dollar business without adding staff
Read Sherri’s story
Don PurdyDirector, MBA for Executives, University at Albany
27%increase in MBA enrollment
“To have Active Intelligence there as a trusted resource is game-changing.”
Used to: Sent recruitment emails that reached the inbox about 47% of the timeNow: 99% deliverability and a nurture drip for every stageAnd now they can: Run a full recruitment program as a team of one
Read Don’s story
Amy ChinitzFounder, Spark Joy New York
3xbooked sales calls from AI-assisted campaigns
“It removed the hesitation to even start.”
Used to: Spent a full week on a single emailNow: Sends three campaigns a weekAnd now they can: Fill her calendar with sales calls whenever she has room
Read Amy’s story
Elizabeth McCumberEmail Marketing Strategist, Her First $100K
54.6%open rate, against a 35.6% industry average
“I use it every single time I segment.”
Used to: Worked in a platform without complex automation or segmentationNow: 279 interest tags and automated re-engagement on every listAnd now they can: Move nearly 300,000 contacts through the funnel, with 212,000 webinar registrants
Read Elizabeth’s storyBuilt with you
Built alongside the marketers who push the boundaries
ActiveCampaign is built by marketers, for marketers. Our own team runs every campaign on it, and thousands of teams push it further every week. When they find a better way, we ship it in days, not quarters, so the platform keeps moving at the speed marketing actually does.
See everything we shippedRun the marketing you never had time for
14-day free trial. No credit card required. Guaranteed results.
Active Intelligence connectors
Bring context from every app into one place for deeper intelligence
Stripe tells it what’s selling. Google Ads tells it what’s converting. Every other app fills in the rest, so Active Intelligence always has the full picture. It pulls everything together and acts: adjusting sends, flagging opportunities, and building your next move.
All Active Intelligence connectors and apps