Product Catalog: New Product Launch


Show off your new product launch using our new feature, Product Catalog campaign block. This feature allows you to showcase the products you choose via segmentation to appear in your email campaigns. Curate the products you want to send when contacts visit your site multiple times.

This automation sends an email with the Product Catalog block when a contact visits your homepage more than twice. It tracks and tags the contact if they make a purchase. Before importing, integrate your ecommerce store with your ActiveCampaign account.

Here’s how Product Catalog: New Product Launch works:
1. The contact enters the automation when they visit your homepage more than twice.
2. The contact is sent an email announcing your new product launch featuring our Product Catalog block.
3. The contact arrives at a one week wait step.
4. The contact then comes to an If/Else action checking for if the contact has made a purchase in the past 7 days.
5. If the contact has made a purchase, they go down the Yes path and are tagged as having made a purchase.
6. If the contact hasn’t made a purchase, they exit the automation.

Note: For more information on our Product Catalog product block, visit our help site here:

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