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Omnichannel Marketing

Support customer engagement across every channel that matters

Omnichannel your way

Flexible & adaptable cross-channel engagement

Customers expect a connected and cohesive experience across email, SMS, landing pages, social, and more. ActiveCampaign makes it easy to extend amazing, automated customer experiences through every touchpoint.

The anti all-in-one

If you’re using an all-in-one marketing software, you’re likely missing out on critical channels and paying for irrelevant features. ActiveCampaign’s stackable platform allows you to choose your channels, creating the best experience for your customers.

We automate that

Do more in less time with automated workflows that are as easy to create as they are effective. Automate every stage of the customer journey based on actions across email, website pages, purchases, and more.

Connect to what works

We all have our preferred way to work. Find out how CXA can make your existing tools work better through a connected and automated approach. Leverage channel solutions, or use your own favorite channel providers (we connect to over 850+ third party apps!).

Get started with a strategy that works

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Omnichannel Marketing

ActiveCampaign's Approach to Omnichannel

Email Marketing

The right content, directly to the right inbox

Email marketing is the backbone of your customer outreach efforts. Automate and build high-converting emails that leverage data from the entire customer lifecycle and personalize each message so it’s sent to the right person right when they need to see it the most.

  • Drag & drop builder with 125+ responsive templates
  • Over 500 pre-built automation recipes
  • Predictive routing, timing, and content for campaigns

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SMS & WhatsApp

Your message, at your customer’s fingertips

SMS has a 209% higher response rate than phone, email, or Facebook, and an average conversion rate of 45%. Increase repeat purchases, build advocacy, and interact with your customers 1:1 using the channel they spend the most time on: their phones.

  • Subscribe customers to your lists
  • Excite customers with automated promos or deals
  • Use apps like WhatsApp to connect to customers around the world

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Landing Pages

Deliver exceptional experiences across the web

Connect the dots in your omnichannel strategy with on-brand, fully customizable landing pages. Make a great first impression and nurture loyal customers with the same page, relying on dynamic content that’s relevant to every user.

  • Intuitive, drag-and-drop builder
  • Customizable templates to get started fast
  • Include chatbots and forms to collect more data

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Web Personalization

Personalize each website experience

Easily create personalized experiences for every customer that visits your site and nurture loyalty among top customers. Show them content meant just for them, and encourage more action whether that be buying products, referring friends, or leaving a review.

  • Use the website tool you prefer
  • Avoid duplicate, redundant pages
  • Leverage the info you already have

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Chat

Build advocacy and loyalty in real-time

Good customer support is crucial for improving referrals, word of mouth, and loyalty. Conversations connects you with customers across email, automations, the CRM, and more to offer customized support that could mean the difference between a one-time customer, or a loyal advocate.

  • A unified inbox with all customer data at the ready
  • Automated chatbots to engage at all times
  • Pick up conversations via web chat, Facebook Messenger, or email

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Social

Grow your audience based on current customers

ActiveCampaign’s native integration with Facebook Custom Audiences allows you to act on the robust customer data housed within the platform and further grow your audience. Proactively reach out with targeted social posts based on a contact’s industry, purchase history, or email engagements and find more leads just like them.

  • Tie in specific contact data to Facebook campaigns
  • Automatically update ads prospects see
  • Engage customers where they already are

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ActiveCampaign supports rich omnichannel marketing through any tool

Whether you’re using ActiveCampaign channel solutions or connecting through your favorite third party solutions, you can achieve true omnichannel automation. Create automations that extend engagement across every single touchpoint, and use data from the entire customer experience to make your strategy smarter. Our unique approach makes it achievable and affordable for businesses of all sizes.

Check out all of our integrations 

Omnichannel works for all businesses

Your Income Space
Floret Flowers
Escape Campervans

Leave all-in-one behind

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