Support customer engagement across every channel that matters
OMNICHANNEL YOUR WAY
Flexible & adaptable cross-channel engagement
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ActiveCampaign's Approach to Omnichannel
The right content, directly to the right inbox
Email marketing is the backbone of your customer outreach efforts. Automate and build high-converting emails that leverage data from the entire customer lifecycle and personalize each message so it’s sent to the right person right when they need to see it the most.
- Drag & drop builder with 125+ responsive templates
- Over 500 pre-built automation recipes
- Predictive routing, timing, and content for campaigns
Your message, at your customer’s fingertips
SMS has a 209% higher response rate than phone, email, or Facebook, and an average conversion rate of 45%. Increase repeat purchases, build advocacy, and interact with your customers 1:1 using the channel they spend the most time on: their phones.
- Subscribe customers to your lists
- Excite customers with automated promos or deals
- Take action based on a customer’s preferences
Connect with customers on the channels they prefer
Used by over 2 billion people in over 180 countries across the world, WhatsApp helps businesses of all sizes add the human touch to engagement that customers have grown to expect.
- Share product information and promotions to your audience inside the app
- Tailor each message to specific groups depending on past interactions
- Offer real-time support and resolve issues faster
Deliver exceptional experiences across the web
Connect the dots in your omnichannel strategy with on-brand, fully customizable landing pages. Make a great first impression and nurture loyal customers with the same page, relying on dynamic content that’s relevant to every user.
- Intuitive, drag-and-drop builder
- Customizable templates to get started fast
- Include chatbots and forms to collect more data
Personalize each website experience
Easily create personalized experiences for every customer that visits your site and nurture loyalty among top customers. Show them content meant just for them, and encourage more action whether that be buying products, referring friends, or leaving a review.
- Use the website tool you prefer
- Avoid duplicate, redundant pages
- Leverage the info you already have
Build advocacy and loyalty in real-time
Good customer support is crucial for improving referrals, word of mouth, and loyalty. Conversations connects you with customers across email, automations, the CRM, and more to offer customized support that could mean the difference between a one-time customer, or a loyal advocate.
- A unified inbox with all customer data at the ready
- Automated chatbots to engage at all times
- Pick up conversations via web chat, Facebook Messenger, or email
Grow your audience based on current customers
ActiveCampaign’s native integration with Facebook Custom Audiences allows you to act on the robust customer data housed within the platform and further grow your audience. Proactively reach out with targeted social posts based on a contact’s industry, purchase history, or email engagements and find more leads just like them.
- Tie in specific contact data to Facebook campaigns
- Automatically update ads prospects see
- Engage customers where they already are