Skip to content

Email Marketing Conversion Rate

Definition

Email Marketing Conversion Rate is the percentage of subscribers that complete an email CTA (call-to-action). It is an ROI (return on investment) measurement, and is therefore considered an important metric. Since many conversions are sales-based, the email marketing conversion rate is an indicator of the financial success of an email campaign.

What is a good conversion rate for email marketing?

What is the average email conversion rate?

What is a good marketing conversion rate?

How can you create a unique experience for each customer?

Ready to get started?

Try it free. No credit card required. Instant set-up.