Integration Overview: Automatically upload Won deals to Google Ads. Improve campaign ROAS with server-side, privacy-safe conversion matching using the GCLID.
Is This Integration Right for You?
B2B businesses driving leads via Google AdsSales teams using ActiveCampaign Deals to track revenue.Agencies needing accurate offline conversion tracking for clients.Why use the Enhanced Conversions for ActiveCampaign Integration:
Feed the Algorithm & Improve ROAS
Send high-quality, deep-funnel offline conversion data back to Google Ads. By connecting revenue directly to the exact click, you train Google’s algorithm to find better leads and improve your campaign performance.Privacy-Safe Server Matching
Bypass iOS restrictions, cookie blockers, and ad blockers. Email and phone data is securely hashed (SHA-256) server-side before leaving your environment, ensuring 100% compliance with Google's privacy policies.Zero Manual Entry
The exact moment an ActiveCampaign deal is moved to the "Won" stage, our webhook automatically captures the GCLID and uploads the hashed data to Google. Set it up once and never touch a CSV upload again.Key Features of the Platform:
Automated GCLID capture via hidden form fieldsAutomatic AC custom field and webhook creationSupports lead, opportunity, and sale conversion actionsSHA-256 PII hashing for Google Ads compliance100% server-side tracking to defeat ad blockers
