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ActiveCampaign vs. Klaviyo
No ecommerce business is the same, use a platform that can truly customize your customer experiences.
Break away from the one-size-fits-all approach. Leverage marketing automation that connects you with customers across their entire purchase journey.
ActiveCampaign
Plan Type:
Lite
Contacts:
500
Emails/month:
Unlimited
Setup Cost:
$0
- Email Marketing
- Advanced Automation
- Advanced Segmentation
- SMS Marketing
- 1-on-1 Training
- Free migration
$9
per month
Klaviyo
Plan Type:
-
Contacts:
500
Emails/month:
Unlimited
Setup Cost:
$0
- Email Marketing
- Standard Automation
$20
per month
Designed for your specific business needs
- Personalize post-purchase follow up with advanced segmentation
- Automate abandoned cart emails to recover revenue
- Free support, implementation, and migration on a platform that makes sense
- Support from a vast community of international users
- Create impactful, data-driven campaigns
- Track your highest spending customers with an easy-to-use sales CRM tool
Don’t sacrifice superior customer experiences for basic automations.
What if you could target people based on what they do on your website? Or what products they view? What if you could design your customer experiences how you need them to be? ActiveCampaign automations let you segment with tags, lists, and custom fields in sophisticated, branching workflows so you can show people what they want to see — and what they'll likely buy. Klaviyo can offer simple autoresponder and time-based automations, but those aren’t enough to give your customers tailored, personalized experiences.
Marketing automation for the successful ecommerce brands.
Powerful features, minus the headaches.
Feature
AC
Klaviyo
Marketing Automation
Contact Tagging
Tags let you group, sort, send, and automate. They’re like attaching sticky a sticky note to your contacts.
Powerful Segmentation
Use lists and custom fields to group your customers—then send them content based on their interests and lifecycle stage.
Contact Scoring
Track engagement so you can reach out precisely when each prospect is ready to buy.
Multi-Step Automations
Send emails based on different customer actions or events, without lifting a finger.
If/Else Conditions
Send customers down an automation path if they meet certain conditions, or not.
Start/Stop and Automation
Use automations to send contacts into another automation workflow without manually updates.
Sophisticated Triggers
Field updates, dismisses site message, abandoned cart, and more will enter a contact into an automation.
Dynamic Automations
Use multiple goals and go-to actions to create flexible workflows and send each contact down a unique path.
Automation Map
See how your automations connect to each other, so you can easily update your marketing, adjust your strategy, and map out new automations.
Automation Recipes
Pre-built automations to help you get started building common workflows.
Automation Split Testing
Use If/then logic to give customized experiences without creating dozens of automations.
Website Forms
Use the form builder to easily collect customer data and improve your campaigns.
SMS Automation
Send a text message to contacts within an automation.
Site & Event Tracking
Customized Stack & Scalability
Build customized stacks for your business, allowing your features to scale with you, not against.
Email Marketing
Drag & Drop Email Designer
Dedicated Email Deliverability Team
A real human will check your first few emails and be sure they’re compliant before sending
Email Templates
Conditional Content
Put different messages in front of different people based on specific rules.
Split Testing
A/B test campaigns to learn what content works best.
Sales Automation
Flexible Sales CRM
Give customers a personalized experience across their entire lifecycle.
Mobile CRM
See how campaigns are performing on the go with an easy-to-use mobile app.
Pipeline Management
Track customers using different categories/buckets.
Stages
Clearly manage your buyers from start to finish.
Deal Creation & Management
Automatically create or update customer deals based on behaviors — or lack thereof.
Task Management
Loop in team members to call, email, or otherwise manage a customer deal.
Lead Scoring
Assign scores to each customer deal as they interact with your site, emails, etc. and understand how likely they are to purchase.
Win Probability
Machine learning generates a percentage field on each deal, telling you how likely that deal is to be won.
Messaging
Conversations Inbox & Live Chat
Conversations Mobile App
Facebook Custom Audiences
SMS Marketing
Subscribe your contacts by SMS when they send a keyword to a phone number.
Support
Free Onboarding & Migration
Chat & Email Support
Free, High-Quality Training
Want to Give ActiveCampaign a Try?
Schedule a free demo
Get a free walkthrough of ActiveCampaign
Better ecommerce marketing starts with a better platform
Just like Klaviyo, you can connect customer data from Shopify, BigCommerce, and WooCommerce. Unlike Klaviyo, you can take that data a step further and give customers the experience they desire.
See automations at a glance
Build, edit, and analyze automations at a glance. The drag-and-drop automation builder lets you create sophisticated workflows for every part of your business.
Flexible, integrated CRM
Keep track of customers across any part of their journey — in the same place as your marketing automation.
Cross-channel messaging
Use email marketing, SMS marketing, and site messages to reach your contacts where they are and create personal interactions across their entire lifecycle.
Site messaging
Create targeted site messages using the information you have in ActiveCampaign or your ecommerce store, so you can send messages to customers the moment they're most likely to buy.
Sales automation
Automate your sales management. See your sales processes at a glance with a fully functional CRM. Track more than clicks and open – see your sales.
Lead Scoring
Find your most loyal customers. Automatically update lead scores and use them to follow up with the perfect offer at the perfect moment.
Forms
Build forms directly on your site. Popups and inline forms let you collect contact info on your site, landing page, or Facebook page – no code required.
We’ll move you from Klaviyo for free
You never need to worry about getting started. We’ll get you up and running fast.
When you get free migration , we import:
- Your lists, contacts, custom fields, and tags
- Your automation workflows
- Your opt-in forms
- Your email templates
Want to Give ActiveCampaign a Try?
Try ActiveCampaign for free
Instant set-up. No credit card required.
Schedule a free demo
Get a free walkthrough of ActiveCampaign