Email Marketing

Email marketing, perfected

Grow your list, engage your contacts, & drive more sales.

The ActiveCampaign Email Editor in use

One-time Emails

Send a broadcast message to lists of contacts or a targeted campaign to very specific segments.


Send messages the instant someone joins your list. Perfect for welcome campaigns.

Date Based

Send campaigns to contacts at different times based on date fields.

Drip Campaigns

Create a series of messages for new contacts. Perfect for new customer onboarding or educational series.

Automated Workflows

Create sophisticated follow up by combining triggers, actions, and logic to create complex workflows.


Send campaigns at a specific date and time. Perfect for sales, events, and holiday greetings.

Create beautiful campaigns — quickly & easily

Our drag-and-drop email designer gives you complete control over your campaign's layout. Use advanced formatting options to create the exact look and feel you want.

Combine content widgets to perfect your campaign.

Professionally-designed templates

Use templates to save time and create beautiful, functional emails in minutes. Our simple, drag and drop designer means you can customize each email campaign to match your needs.

  • Mobile optimized
  • Drag-and-drop customization
  • Templates for every campaign type

Maximize engagement with advanced split testing

Find the exact content, layout, and settings your subscribers respond to with up to 5-version split tests. Test all variables — sender information, subject line, and body content. Pick the winner manually or have it intelligently chosen. You're in complete control.

Dynamic campaign content

The more closely a message aligns with the interests of your contacts, the better it will work. You'll have the tools to customize your message to match the interests of each individual contact.

ActiveCampaign has been the best email marketing platform we've used - by far! (And we've tried quite a few.) The best thing about ActiveCampaign is the power of segmentation and automation.

-via G2Crowd

Conditional Content

Send a single campaign but have it include different content for different contacts based on how they behave or insight you've gathered about who they are. Use this feature to simplify your follow up and create the most personalized and relevant message possible.

Unlimited Personalization

Every custom field you create becomes a new personalization tag. Easily insert the field values into your campaigns so your message can speak to each contact. Use over X# default personalization tags to create dynamic campaigns.

Send intelligence-driven campaigns

You'll have the tools to collect customer insight from a variety of sources including interactions with your websites, campaigns, and event data. This data is organized on each contact record creating a data-rich summary of each contact. Leverage this data to produce the most effective campaigns possible.

An example of a contact information card in the ActiveCampaign interface

The tools marketers need to succeed

Multi-user Editing

Collaboratively edit campaigns with your team.

Mobile Optimized

Your campaigns will render perfectly no matter what device they're opened on.

Free Image Hosting

Upload unlimited images for your campaigns.

Revision History

All your edits are stored so you can rollback to a prior version.

Link Actions

Add tags, notify, create deals, and more the instant campaign links are clicked.

Site Tracking

Connect your email marketing to your contact's behavior on your website.

Managed Deliverability

We'll auto-optimize your deliverability to reach as many contacts as possible.

Custom Data

Create unlimited custom fields to store information that matters to your company.

Unlimited Personalization

Insert custom field data into your campaigns to personalize them.


Create the ultimate marketing stack by connecting your email marketing to popular solutions.


Automatically capture your contacts location for geo-targeted campaigns.

Social Sharing

Track your campaigns viral spread on popular social media sites.

Conditional Content

Use “if-then” logic to display different content to contacts.

Granular Segmentation

Combine customer characteristics and behavior to target contacts.

Google Analytics Integration

Track what contacts do after they clickthrough to your site.