What is Local SEO and How to Optimize Local SEO Effectively?

Running a local brick and mortar business is hard. You have to deal with everything an office/work-from-home business…

Announcing ActiveCampaign Forms for iPad

ActiveCampaign Forms for iPad is the inaugural release from our growing mobile development team. ActiveCampaign Forms for iPad,…

3 Statistics Every Marketer Should Understand

People are quick to point out that statistics can be deceptive, malleable, or unreliable. We hear this so…

Insource, then Outsource

I remember my first office. Mimi was showing me around, she explained that we were going to have…

Listen, Learn, Adapt: Keeping Pace in the Personalization Race

There was a time when email personalization meant inserting the contact's first name into the greeting or subject…

Email as the Interface

“Would you buy the report now?” A hipster whizzed by on an electric scooter behind me. The motor…

See, Think, Do: Marketing to People Who Aren’t Ready to Buy

When I first started marketing, I made what's probably a very common beginner's mistake: I tried to get…

Announcing the ActiveCampaign Forms for iPad Beta Program

Update 04/18/17: ActiveCampaign Forms for iPad is out of beta and available for download in the iTunes App…

Engagement Scores Part II: Engagement Segments

Last week I outlined how you can take advantage of ActiveCampaign's Lead Scoring to create a gradient of…

Introducing a New Group of Certified Marketing Consultants

ActiveCampaign is designed with one goal in mind: to give you the perfect tool for growing and managing your…