How to Get Started with Reputation Management

A few years back I was managing 20+ automotive dealers online reputation across more than 15 review sites.…

How to Drive Value When Time is Scarce and Content Options are Increasing

According to WordPress.com 81.8 million new posts are being published monthly. For perspective, that is 1,867.6 blogs per…

Personalize your Messages, Build Memorable Relationships, and Gain Back Time Now

In all my years of working I can't think of a team who needs more hours in the…

Are Your Contacts Engaged with Your Content? There’s an Automation for That.

About six months ago I signed up for a business newsletter. I had the intention of reading it…

Book Review: Good to Great: Why Some Companies Make the Leap…and Others Don’t

Throwback! It's time for a book report. A friend recently asked me what the top three, most influential,…

What Your Business Must Start Doing Today to Survive

I was the go-to person. When anyone had a question at my last job, they would always come…

How to Pick the Right Marketing Tools to Grow With Your Business, Not Against

I have buyer's remorse. I bought a $20 blender just a few months ago. The sole point of…

The Past and Future Landscape of the Martech Space

I never like to assume. So, for those who might not know or just need a refresher, here…

How to Decide What Your Contacts Want (and Give It To Them)

  I was recently helping a client figure out how they could send specific, targeted content to their…