email marketing & customer service blog ActiveCampaign

Automation In Help Desk

by Matt on September 1, 2010

A powerful new feature of Help Desk 3 is Automation, which is the heart of workflow functionality within the software. Everything from simple ticket notifications to service level agreements is powered through Automation. Automation allows you to create functionality as a result of something happening, such as a user submitting a ticket, or a certain [...]

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Introduction To Ticket Views In Help Desk

by Matt on August 30, 2010

Our Help Desk software allows you to create custom-filtered ticket list pages based on conditions, called “Views.” Help Desk includes a few default, commonly-used Views to get you started: Open Tickets My Tickets Closed Tickets Spam Tickets Setting Up Views There are a number of conditions you can use to filter on: You can also [...]

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ActiveCampaign Help Desk 3.0 Now Available

August 26, 2010

We are pleased to announce that ActiveCampaign Help Desk Software 3.0 is now available! This is a substantial update (and rewrite) to our popular help desk software.  The primary goals of 3.0 are to improve your support process, make it easier to manage email, automate any tasks possible, and ultimately provide real results showing how [...]

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Login As Any User To Administrative Section

August 11, 2010

We’ve made an update to the user login feature of our Email Marketing software, which allows the main “admin” user to pose as any other user, while viewing the administrative section of the software. The idea is to bypass the need to validate using the exact user credentials, and instead provide software administrators the right [...]

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Tip: Use Subscriber Date-Based Emails For Birthday Greetings

July 26, 2010

Our Email Marketing software allows you to send subscriber date-based email campaigns, which send before or after a system (or custom field) date/time offset has arrived. For example, you could send a follow-up email asking for feedback a week after a subscriber signs up for your newsletter, or an early email expressing best wishes a [...]

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Using Feedback Loops To Manage Spam Complaints

July 19, 2010

Email you send using our Email Marketing software should be validated with an SPF record (or DKIM – “DomainKeys”) by the email service provider, to ensure it is not automatically treated as spam, thereby skipping your list recipients’ inbox altogether. In the case that your emails are marked as spam by the email recipient, there [...]

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Tip: Segment Campaigns Based On Custom Field Values

July 13, 2010

With our Email Marketing software, you can create custom list segments to filter subscribers based on conditions. Then, when creating a new campaign, you can choose that segment to send to: If you supply conditions for your list segment based on subscriber custom fields, one of the options is to match a custom field value [...]

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Migrate Feedburner Email Subscriptions To Email Marketing Software

July 8, 2010

If you use Feedburner to manage email subscriptions for RSS content, you can easily migrate your subscribers to our Email Marketing Software, and take advantage of more robust features and support. Advanced features include: Powerful subscriber and list management Campaign tracking and reporting Full integration and API Customize the format of the email sent (HTML [...]

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Inbox Preview Now Checks For New Gmail Requirement

June 4, 2010

Our Inbox Preview tool is incredibly useful for checking your email marketing campaign CSS against support in major email clients. It tells you if what you have should be removed, and references the exact code that could cause a problem. Recently we were alerted to a new Gmail issue that requires certain CSS be applied [...]

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128 Effective Ways to Optimize Your Email Marketing Campaign

April 27, 2010

You can’t surprise anyone with running an email campaign nowadays, but it’s those, who try new things and test them, who get the most results. To have a flawless campaign and get the most results from your efforts, read this guide to learn how to: get more opt-in subscribers write great e-mail messages design effective [...]

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