The 7 Best Scheduling Software for Small Businesses

There’s a long list of incredible scheduling software solutions to choose from, each with its own unique set of features and benefits. This software is crucial for many marketing teams, giving you the ability to automate the scheduling process, improve team efficiency, and increase productivity by freeing up time to focus on other tasks. In this article, we’ll dive into the best scheduling software available and discuss pricing, features, and ease of use to help you choose the right solution for your needs.

What is scheduling software?

Scheduling software is a digital tool designed to help individuals and organizations manage their appointments and projects more efficiently. This software can be used to schedule appointments, organize resources, and manage events in a way that maximizes productivity and minimizes errors. It can be used for a variety of purposes in different industries, ranging from healthcare to education and project management.

One of the main advantages of scheduling software is that it can reduce the amount of time and effort required to schedule tasks and appointments. With the help of this software, individuals can easily view their schedules and manage their time more effectively. This can help reduce conflicts and ensure that appointments are not missed or forgotten. Additionally, scheduling software can be used to set reminders and notifications that help individuals stay on track and meet deadlines.

Another benefit of scheduling software is that it can provide an overview of resources and tasks to enable better project management. Advanced software can help managers to allocate resources efficiently, ensuring that all tasks are completed on time and within budget. This includes tracking team members’ progress1 and streamlining efforts caused by delays and interruptions.

What are the benefits of scheduling software?

There are several benefits of scheduling software that make it a valuable tool for individuals and organizations. 

Here are some of the key benefits:

  • Efficient time management: Scheduling software helps individuals to better manage their time by allowing them to view and track appointments and events easily. This can help reduce conflicts and ensure that they can allocate time efficiently, improving productivity and reducing stress.
  • Improved organization: Scheduling software helps individuals to organize their tasks and appointments in a centralized location, making it easier to keep track of schedules and resources. It can also help to streamline processes and minimize errors, improving overall efficiency.
  • Enhanced communication: Scheduling software can improve communication within teams and with external clients by enabling real-time updates and providing a central location for organizing tasks and events. This can help to keep everyone informed and up-to-date, improving collaboration and efficiency.

Higher quality work: Scheduling software can help individuals to stay on track and meet deadlines, providing a more organized and structured approach to projects. This can help to improve the quality of work by allowing for careful planning, minimizing delays and interruptions, and ensuring projects are completed to a high standard.

How to choose the best scheduling software

When choosing scheduling software for your business, there are several primary considerations to take into account. Given that there are many different types of scheduling software available, each with varying features and capabilities, it can be challenging to determine which one is the best fit for your business. 

Here are some key considerations to keep in mind:

  • Features: Consider what features are essential for your business. This could include appointment scheduling, resource management, automation, reporting, and system integration. Make a list of the features you need and identify software that meets those requirements.
  • Ease of use: Consider how easy the software is to use for you and your team members. Choose software that has an intuitive interface and is easy to navigate, minimizing the need for extensive training.
  • Customization: Consider whether the software can be customized to meet your business’s specific needs. Customization allows you to tailor the software to your workflows, adding or removing features as needed.
  • Price: Consider the price of the software and your budget. Some software may offer a free version with limited features, while others may charge on a subscription basis. Choose software that offers the features you need at a reasonable price.
  • Security: Consider the security features of the software, such as encryption and access controls. Choose software that protects your data and client information and complies with industry standards.

Support and training: Consider the level of support and training provided by the software vendor. Choose software that provides comprehensive support, including training and technical assistance, in case of any issues or questions.

The best scheduling software for 2023

Today, you have a variety of scheduling software solutions to choose from. These are our picks for 2023.


G2 Rank: 4.7/5 stars

Calendly is a scheduling software that has become hugely popular in recent years. This software is considered one of the best in the market due to its intuitive interface, customization options, and seamless integrations. It allows users to schedule appointments and meetings and offers a wide range of features that make it easy to use and manage. 

Some reasons why Calendly is highly regarded include:

  • Intuitive interface: Calendly has a user-friendly interface that makes it simple to set up appointments and manage schedules. It uses a drag-and-drop functionality that allows users to customize the scheduling process and automate reminders and notifications.
  • Customization: Calendly provides ample customization options, such as allowing users to customize appointment types, availability windows, and time slots. This feature makes it a versatile tool for businesses and individuals that need to schedule appointments in different ways.
  • Integrations: Calendly integrates seamlessly with a wide range of popular platforms, including Google Calendar, Zoom, Salesforce, and Zapier. This allows users to streamline scheduling and incorporate appointments into their overall workflows.

Calendly offers a multitude of features that make it a great option for anyone looking to streamline their scheduling process. Whether you need to schedule appointments with clients, colleagues, or teammates, Calendly provides a seamless scheduling solution that improves efficiency and productivity.

What languages does Calendly support?

Calendly supports German, English, French, Italian, Dutch, Portuguese, and Spanish.

Which currencies does Calendly accept?

Calendly allows users to collect payments from their customers with Paypal and Stripe integrations in multiple currencies, including the Australian Dollar (AUD), Canadian Dollar (CAD), Pound Sterling (GBP), Euro (EUR), and US Dollar (USD).

What is the entry-level pricing for Calendly?

Calendly’s entry-level pricing starts at $8/seat per month billed annually. You’ll have access to all the features that come in their free plan plus the ability to connect six calendars, create unlimited event types, create group events, send your invitees email reminders and follow-ups, and connect with live chat support/

See all Calendly plans on their pricing page.

Does Calendly integrate with ActiveCampaign?

Yes. When you integrate Calendly with ActiveCampaign, you can use meeting information to automatically power pipeline management and ensure customers are in the right stages.

See additional details on the ActiveCampaign and Calendly integration page.


G2 Rank: 4.4/5 stars

Doodle is a popular scheduling software that is known for its simplicity, ease of use, and flexibility. It offers a variety of features that make it an ideal tool for scheduling, especially for busy professionals and teams. 

Doodle is considered a top-tier scheduling software because of these features:

  • Flexible scheduling options: Doodle allows users to create event polls and send invitations to individuals or groups. This feature makes it easy for individuals to find a time that works for everyone, even in complex scheduling situations.
  • Customizable branding options: Doodle offers customizable branding options, allowing businesses to add their own logos and customize the look and feel of the scheduling interface. This makes it a versatile tool for businesses that require a professional and branded scheduling solution.
  • Seamless integrations: Doodle integrates with several popular calendar apps and tools, including Google Calendar, Outlook, and Slack. This feature makes it easy for users to incorporate their events and scheduling into their overall workflows.

Doodle is a great choice for professionals and teams who need an easy and efficient way to schedule appointments, meetings, and events. It’s ideal for businesses, nonprofits, and educational institutions, but is also suitable for individuals who need to schedule meetings with colleagues, friends, or family.

What languages does Doodle support?

Doodle supports English, German, Spanish, French, and Italian.

What is the entry-level pricing for Doodle?

Doodle’s entry-level pricing starts with their Pro planned priced at $6.95/user per month billed annually. This plan is best for professionals who want an automated scheduling solution and provides features like unlimited group poll time slots, unlimited booking pages, unlimited 1:1s, unlimited email invitations, custom branding, and Microsoft Teams, Webex, and Zoom web conferencing.

See all plans on the Doodle pricing page.

Does Doodle integrate with ActiveCampaign? 

Yes. When you integrate Doodle with ActiveCampaign, you can create new contacts or update existing contacts based on their Doodle submissions. Plus, you’ll be able to add contacts to automations, schedule tasks, or add notes to an ActiveCampaign deal based on their Doodle submissions. Always have the latest information and let nothing fall through the cracks.

See additional details on the ActiveCampaign and Calendly integration page.


G2 Rank: 4.5/5 stars

Setmore is a cloud-based appointment scheduling software that has earned a reputation for being one of the best scheduling tools available. It offers a variety of features that make scheduling easy and efficient, and its user-friendly interface has made it a popular choice for businesses and individuals alike. 

Setmore is considered one of the best scheduling software because of the following:

  • Customizable booking pages: Setmore offers customizable booking pages, allowing businesses to brand their scheduling interface with logos and images. This feature makes it an ideal tool for businesses that require a professional and branded scheduling solution.
  • Multi-location scheduling: Setmore allows businesses with multiple locations to manage appointments and staff across all locations. Its scheduling system supports multiple time zones and can accommodate staff schedules for each location, making it a versatile tool for businesses with multiple branches.
  • Robust integrations: Setmore seamlessly integrates with several popular business tools, such as Zoom, QuickBooks, Mailchimp, and Salesforce. This integration allows businesses to centralize their scheduling and streamline their workflows.

Setmore primarily caters to small and medium-sized businesses that require a centralized scheduling solution. It’s ideal for businesses in the service industry, such as health and wellness, beauty, and education.

What languages does Setmore support?

Setmore supports English, Portuguese, and Spanish.

What currencies does Setmore accept?

Setmore accepts a variety of currencies including the US Dollar (USD), Euro (EUR), New Zealand Dollar (NZD), Singapore Dollar (SGD), British Pound (GBP), Danish Krone (DKK), South African Rand (ZAR), Nigerian Naira (NGN), and more.

What is the entry-level pricing for Setmore?

Setmore pricing starts with their Pro plan priced at $5/user per month billed annually. You’ll have access to features like unlimited appointments, a custom booking page, customized notifications, SMS and email reminders, pro integrations with leading apps, 2-way calendar sync, and personal branding.

See all plans on the Setmore pricing page.

Does Setmore integrate with ActiveCampaign?

Setmore does not integrate with ActiveCampaign.


G2 Rank: 4.4/5 stars

Appointlet is a powerful scheduling software that is a great choice for businesses that require an efficient appointment booking system. The software offers a user-friendly interface and comes loaded with features that make scheduling appointments effortless. 

Here are some reasons why Appointlet stands out:

  • Customizable appointment booking page: Appointlet offers users the ability to customize their appointment booking pages to reflect their brand. This feature provides a professional and polished look and is an excellent choice for businesses looking to create a unified brand experience.
  • Intelligent scheduling: Appointlet’s intelligent scheduling feature simplifies the booking process, reducing the risk of overbooking. This feature enables users to customize booking rules based on various factors, including staff availability, work hours, and more.
  • Integrations: Appointlet seamlessly integrates with popular calendar, email, and marketing tools, including Google Calendar, Outlook, Salesforce, and Hubspot, among others. This integration helps automate crucial business tasks and allows business owners to focus on other core activities.

Appointlet is best suited for businesses that rely on appointments to conduct their business operations. These include businesses in sectors such as health, wellness, education, finance, and legal services. The software offers an intuitive interface, robust integrations, and intelligent scheduling tools, which make it an ideal choice for organizations looking to simplify their appointment process, provide excellent customer service, and streamline their business operations.

What languages does Appointlet support?

Appointlet supports the English language.

What currencies does Appointlet accept?

Appointlet is connected to Stripe which allows users to choose their preferred currency. 

See the full list of accepted currencies here.

What is the entry-level pricing for Appointlet?

Entry-level pricing for Appointlet starts at $8/member per month billed annually. Users will have access to features like automated reminders, manually confirmed bookings, pre-fill form fields, redirects after booking, Zapier (CRM, SMS, Marketing), webhooks, and the power to disable Appointlet branding.

See all plans on the Appointlet pricing page.

Does Appointlet integrate with ActiveCampaign?

Appointlet does not integrate with ActiveCampaign.


G2 Rank: 4.2/5 stars

Wrike is a project management software known for its comprehensive features and flexibility. It’s considered one of the best scheduling software due to its robust project management capabilities that enable teams to collaborate effectively on projects. 

Some unique features of Wrike that make it stand out include:

  • Custom workflows: Wrike enables users to customize their workflows to match their specific business processes. This customization feature ensures that teams can process tasks efficiently and streamline their work processes.
  • Task automation: Wrike offers task automation features that reduce manual workload and eliminate the risk of human error. The software automates tasks such as assigning tasks, setting due dates, and updating statuses, among others, to ensure that projects progress smoothly.
  • Multiple views: Wrike offers users different project views, including board view, list view, and table view, among others. These views enable teams to view their projects in the most comprehensive way possible and make project management easy and straightforward.

Wrike is suitable for businesses looking for project management software that can handle complex processes and provides collaboration tools that drive projects forward. Its unique features make it an ideal choice for teams working in different industries and departments, such as marketing, finance, product development, and operations.

What languages does Wrike support?

Wrike supports Czech, Danish, German, English, French, Italian, Japanese, Korean, Polish, Portuguese, Russian, Spanish, Turkish, Ukrainian, Vietnamese, and Chinese (Simplified).

What currencies does Wrike accept?

Wrike accepts the US Dollar (USD) and Euro (EUR).

What is the entry-level pricing for Wrike?

Wrike’s entry-level pricing starts at $9.80/user per month. This plan, called the Team plan, is a good option for growing teams in need of effective team management and includes features like custom workflows, interactive GANNT charts, use case templates, integrations, open API, and unlimited projects, tasks, subtasks, custom fields, and request forms. 

See all plans and pricing on the Wrike pricing page.

Does Wrike integrate with ActiveCampaign?

Wrike does not integrate with ActiveCampaign.

Square Appointments

G2 Rank: 4.3/5 stars

Square Appointments is a scheduling software that offers an easy-to-use interface with a range of features tailored for businesses seeking to streamline appointment scheduling. This software provides an all-in-one solution for scheduling, payment processing, and business management, which gives small and large businesses a competitive advantage. 

Square Appointments is one of the best scheduling software because of:

  • Versatile booking tools: Square Appointments provides users with a wide range of options to set up appointments, including the ability to book services online, social media, or via phone text. Additionally, the software offers users the option to customize reminders and notifications to clients before their appointment.
  • Seamless payment processing: With Square, businesses can easily process payments from customers and receive them the next business day. Additionally, the software automatically generates digital receipts and offers a range of payment options, including mobile swipe, chip, or contactless payments.
  • Robust business management: Another unique feature of Square Appointments is its business management tools, including calendar integrations, sales reporting, and appointment scheduling management. These tools ensure that businesses can efficiently handle client appointments with ease and provide an enhanced customer experience.

Square Appointment primarily caters to businesses in the service industry, including salons, spas, health clinics, and fitness centers. However, it’s versatile enough for use in various industries that require appointment scheduling. Overall, Square Appointments provides an easy-to-use, intuitive, and affordable appointment booking and payment processing solution that has been embraced by several businesses worldwide.

What languages does Square Appointments support?

Square Appointments supports English, Spanish, French, and Japanese.

What currencies does Square Appointments accept?

All Square Appointments charges are made in the currency of your country of activation.

What is the entry-level pricing for Square Appointments?

Square Appointments starts at an entry-level price of $29/month per location billed annually. With this plan, you’ll get features like automated text and email reminders, Google Calendar sync, Square Assistant, custom availability, a Book Now button, SEO tools, and more.

See all Square Appointments plans on their pricing page.

Does Square Appointments integrate with ActiveCampaign? 

Square Appointments does not integrate with ActiveCampaign.

G2 Rank: 4.4/5 stars is a cloud-based scheduling software that provides businesses with a host of features to simplify their appointment booking processes. This software is accessible from anywhere in the world and is designed to provide a seamless booking experience for clients of varied businesses, from small startups to established enterprises. 

There are several factors that make stand out:

  • Automated reminder system: This feature is unique to, as users can automate reminders for both businesses and clients to minimize no-shows and save time. The reminders are sent via email or SMS, which ensures that users cannot forget their appointments.
  • Customized features: allows businesses to customize its user interface and features to suit their unique booking needs. Users can upload images, logos, and branding colors to create an environment that closely aligns with their business identity.
  • Payment processing: Another feature that sets apart is its payment processing option, which enables businesses to handle transactions seamlessly and securely. The software supports various payment gateways, including PayPal, Stripe, and primarily caters to businesses in the service industry, from healthcare to fitness, therapists, and education. It’s ideal for businesses of all sizes and professionals who need a straightforward and easy-to-use scheduling software that enhances customer experience and reduces human error.

What languages does support? supports German, English, French, Icelandic, Japanese, Korean, Polish, Portuguese, Spanish, Turkish, and Chinese (Simplified).

What is the entry-level pricing for starts at $8.25/month billed annually and gives you access to 100 bookings, 5 users, payments, deposits, and tips, a branded app, directory listing, a booking widget and website, and more.

See all plans on the SimplyBook pricing page.

Does integrate with ActiveCampaign?

Yes. When you integrate with ActiveCampaign, you’ll be able to auto-import new contact or appointment information into ActiveCampaign to use in your automated confirmation and follow-up emails, or to trigger specific automations for your contacts to go down. This integration helps you never miss an appointment and always have the latest information from your contact’s form submission.

See additional details on the ActiveCampaign and SimplyBook integration page.