Posts from Lauren Minning:
How to Write a High-Converting Landing Page
How do you write a landing page that convinces people to buy from you?
How to Drive Traffic to Your Landing Page
“How can I drive traffic to my landing pages?” There are paid and unpaid channels to help you drive...
CRM vs. Email Marketing vs. Marketing Automation: Is The Difference Important?
CRM vs. email marketing vs. marketing automation. That sounds like a lot of intimidating tech software, right? You’re wondering,...
7 Unsubscribe Message Tips (AKA Your “Last Chance”)
“Subscribe, subscribe, subscribe, sub– wait…UNsubscribe?”
16 Killer Content Marketing Ideas (with Detailed Examples)
Trying to come up with an idea isn’t easy.
Resending Email: To Do or Not to Do? Here’s How to Decide (and What to Do After)
“If at first you don’t succeed, Try, try, try again.” – Thomas H. Palmer Resending email campaigns probably sounds...
Animated GIFs in Email: How to Add GIFs to Emails, Plus 4 Examples
11 seconds. That’s how long the average email attention span is today. The average email attention span span has...
The Top 10 Best Copywriting Books Every Writer Should Read
“At 60 miles an hour, the loudest noise in this new Rolls-Royce comes from the electric clock.” This headline...