lminning, Author at ActiveCampaign - Page 2 of 6

Posts from Lauren Minning:

Here’s How to Build Your Best Product Funnel

A product funnel is a marketing funnel is a sales funnel. A lot of searching will tell you that...

How to Make a Killer Re-engagement Email Sequence and Win Back Lost Subscribers

You lose a quarter of your subscribers every year. Sure, people unsubscribe. Everyone knows that. But you’re actually losing...

What is Channel Marketing? Here’s What You Need To Know To Start

Channel marketing ≠ marketing channels. A marketing or sales channel is a portal that you use to promote your...

How To Make A CRM Report (7 CRM Reports You Can Use)

Here are 7 types of CRM reports: A CRM report goes by many names, and there are a variety...

How To Write Great Copy (Even If You’re Not a Copywriter)

How do you write great copy if you’re not a copywriter?

10 Types of Emails: The Email Campaigns You Should Send Your Customers

How do you know what they want, what they really, really want? 90’s music references aside, how do you...

Brand Development Guide: 4 Steps You Need to Know

Have you ever heard of the phrase, “You built a house of sand on a foundation of straw”? It...

7 Unsubscribe Message Tips (AKA Your “Last Chance”)

“Subscribe, subscribe, subscribe, sub– wait…UNsubscribe?”

What Is a Sales Funnel? The Complete Guide

This post was updated on June 16, 2022. With the rapid growth of online marketing over the past decade,...