Posts from Lauren Minning:

The Best Opt-in Email Examples and the Perfect Places to Use Them

What’s a good opt-in email example? Good news – we have 7 of them for you! Getting people to...
10 months ago

10 Types of Leadership: Are You the Right Type of Leader?

Are you the “right” type of leader? The answer to that question might surprise you. 
2 years ago

How to Use Marketing Attribution Reports to See More Conversions

This article was updated on June 13, 2022. Marketers are deeply interested in measuring the effectiveness of their campaigns...
3 years ago

5 Landing Page Metrics: What’s the Best Way to Measure Landing Pages?

Your landing page is live! It’s had some time to get settled and start to accomplish its goals. But...
3 years ago

How to Drive Traffic to Your Landing Page

“How can I drive traffic to my landing pages?” There are paid and unpaid channels to help you drive...
3 years ago

How to Write a High-Converting Landing Page

How do you write a landing page that convinces people to buy from you? A high-converting landing page can...
3 years ago

Animated GIFs in Email: How to Add GIFs to Emails, Plus 4 Examples

11 seconds. That’s how long the average email attention span is today. The average email attention span span has...
3 years ago

The Top 10 Best Copywriting Books Every Writer Should Read

“At 60 miles an hour, the loudest noise in this new Rolls-Royce comes from the electric clock.” This headline...
3 years ago

How To Keep Track Of Clients Information (Without Added Stress)

Any of these sound familiar? If you answered “all of them,” you’re not alone. And they all boil down...
3 years ago