Posts from Lauren Minning:

6 Event Emails That Fill Your (Virtual or Physical) Seats in 2022 and Beyond

“Put me down as a maybe.” “I have to check my calendar.” “I don’t know, I’ll let you know.”...
8 months ago

7 Crucial Confirmation Emails To Send Today (+ 2022 Guide)

What is a confirmation email? A confirmation email is a type of transactional email that is triggered by specific...
8 months ago

10 Types of Leadership: Are You the Right Type of Leader?

Are you the “right” type of leader? The answer to that question might surprise you. 
8 months ago

How to Use Marketing Attribution Reports to See More Conversions

This article was updated on June 13, 2022. Marketers are deeply interested in measuring the effectiveness of their campaigns...
1 year ago

Absolutely Everything You Need to Know About Why Segmentation Matters

When you send your contacts messaging that isn’t relevant to their pains and interests, they might not be contacts...
1 year ago

How to Make a Killer Re-engagement Email Sequence and Win Back Lost Subscribers

You lose a quarter of your subscribers every year. Sure, people unsubscribe. Everyone knows that. But you’re actually losing...
1 year ago

How To Make A CRM Report (7 CRM Reports You Can Use)

Here are 7 types of CRM reports: CRM pipeline report Profitability report Sales cycle report Sales performance report Sales...
2 years ago

How To Build Your Perfect Landing Page

Have you ever clicked on an ad and gone to a page that was only about one thing? That’s...
2 years ago

5 Landing Page Metrics: What’s the Best Way to Measure Landing Pages?

Your landing page is live! It’s had some time to get settled and start to accomplish its goals. But...
2 years ago