Problem Going into 2014, Panties.com CEO, Lila Williams, decided that social media marketing would become a major strategy moving forward to grow revenue, and that in particular, she wanted to focus on growing her email subscribers. Their natural fan acquisition rate hovered around 30 emails a month, or, about 1 new email subscriber a day.
As most people who are serious about digital marketing know, there is huge advantage to being able to connect various marketing channels together in order to paint a better picture of what is taking place with your contacts. The reason this is so valuable is that it increases the effectiveness of your interactions with contacts.
This is a guest post from our Friends over at PadiAct It seems that people love the debate of “design vs content”, they love to argue about which one is more important than the other. Is it design because it delivers the overall first impression? Is it content because it delivers the message? By now, I’m sure
As a marketer, you rely on email. And it works! But how can you reach more people with your campaigns? Grow your list (which is exactly what Antavo means)! According to the recent research published on Marketing Sherpa 4 out of the 7 possible ways to grow email lists are about giving incentives to your
This was a guest post provided by Bradford Shimp, the content manager at Batchbook Please join ActiveCampaign and Batchbook for our upcoming joint webinar Email is a simple and effective way to communicate with your contacts. But, is it doing the job well enough for you? On your end, email is quick, easy, and cost effective. But what
This week, I was able to speak with Rob Mason, founder of ExecutiveJobspro.com. He provided several tips for marketers who are entering (or in) saturated markets and explains why email marketing is essential for success. What is Executive Jobs Pro, where are you located, and how did you get your start. We are a career
ActiveCampaign is excited to unveil a joint integration with mobile ad platform AdLeads. This partnership allows us to expand our core value to now allow customers to instantly grow their email lists via geo-targeted, “Cost Per Lead” mobile marketing campaigns; all ActiveCampaign users can visit this landing page to instantly claim a free $75 mobile
“Give the lady what she wants.” That’s the mantra that made Marshall Field famous. For years, customers associated this high level of personalized shopping with iconic brick and mortar stores such as Macy’s, Saks Fifth Avenue, and Bloomingdales. Today, customers are beginning to find the same customized shopping experience at their favorite online stores as
A couple of weeks ago, ActiveCampaign hosted a webinar interview with Tony Cappaert from Contactually. ActiveCampaign recently added Contactually to our new Automatic Importing feature. As our integration with Contactually is brand new, we wanted to get strong sense of who and what Contactually is and the web interview below will certainly do that. We