The Welcome Series
This is a general 3-part welcome series that you can send to new email subscribers to 'induct' them into your tribe.
Welcome Emails will have some of the highest engagement rates of any of the emails you send and are a great way to introduce people to your brand and give them some expectations up front.
This automation includes 3 emails:
1. A general welcome where you can explain about who you are and what the subscriber can expect.
2. Email 2 is your opportunity to give them something for free. This increases their trust with your brand and gives a bit of good will.
3. Email 3 encourages the subscriber to connect with you further on social media.
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