Insider Tips That Work — Live Building Autonomous Marketing
Watch as Parrish Law Firm explains how they cut reporting from hours to minutes with Active Intelligence—while doubling email performance. Includes a live, step-by-step ActiveCampaign demo.
What to expect:
On-demand. Click play to watch the full recording.
Length: 30 minutes
What we'll cover:
- How Parrish Law Firm went from 10+ hours of manual reporting to 30 seconds with Active Intelligence
- Live platform demo showing interest-based segmentation that doubled open rates from 20% to 40%
- The continuous optimization loop that scaled them from hundreds to 5,000 contacts without adding headcount
Your hosts
Luis Fernando Castillon
Luis Fernando Castillon is Marketing Director at Parrish Law Firm. When he joined in 2024, the firm was running a basic Mailchimp setup. After implementing Active Intelligence, he rebuilt their email system and delivered measurable results immediately.
Mamie Hatter
Mamie Hatter is a Senior Staff Product Designer specializing in end-to-end product design strategy and AI-powered experiences. With eight years of design and cross-functional leadership experience, Mamie now shapes the design strategy behind ActiveCampaign’s Active Intelligence.
Don’t miss a minute of the good stuff
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