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When was the last time you took a good, hard look at your copywriting?

Thursday 23 April 2020 | 12:00 pm CDT | 17:00 UTC

A few tweaks might get way more people to buy from you. And changing the words you use in your marketing — your website, your emails, your ads, everything — doesn’t cost you anything. In one example from ActiveCampaign, conversion rates increased over 700% do you know if your words are working?

You might be making one of the three big copywriting mistakes (most people do). Or it might be intimidating to start from a blank page. What can you do to make sure your audience “gets it?” Why is it so hard to choose the “right” words?

T o answer these questions (and learn the rules of great copywriting), you’ll sit down with ActiveCampaign’s Director of Content Marketing, Benyamin Elias.

You can download the presentation slides here.

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You'll learn:

  • How you can write copy that fascinates — even if you aren’t a copywriter
  • The 3 biggest copywriting mistakes (most people make at least one)
  • 1-minute tricks that will improve your copy right away