An upgraded segmentation builder and engine is being rolled out to customers for advanced search, campaigns, lists, and scoring- unifying the segmentation experience across the platform.
The upgraded segmentation builder has a refreshed look and allows for segmenting on additional data types:
- Segment against custom objects and 1:1 emails within advanced search, campaigns, scoring, and lists.
- Segmentation performance improvements for campaigns and scoring
To create a consistent and intuitive experience for our users, we also conducted other usability improvements of the new segmentation builder.
- Weighted search has been implemented within tag and list selection, to prioritize “exact- matches” and “starts with”. This is useful for account that leverage a large number of tags and or lists with strict naming conventions.
- Improved reliability of importing segments within the automation importer (if/else blocks)
- Improved segment reliability
Try building segments within ActiveCampaign for Marketing or sign up for a free trial today!