OMNICHANNEL MARKETING
Support customer engagement across every channel that matters
OMNICHANNEL YOUR WAY
Flexible & adaptable cross-channel engagement
The anti all-in-one
If you’re using an all-in-one marketing software, you’re likely missing out on critical channels and paying for irrelevant features. ActiveCampaign’s stackable platform allows you to choose your channels, creating the best experience for your customers.
We automate that
Do more in less time with automated workflows that are as easy to create as they are effective. Automate every stage of the customer journey based on actions across email, website pages, purchases, and more.
Connect to what works
We all have our preferred way to work. Find out how CXA can make your existing tools work better through a connected and automated approach. Leverage channel solutions, or use your own favorite channel providers (we connect to over 870+ third party apps!).
Get started with a strategy that works
Start a 14-day free trial. No credit card required. Instant set-up.
OMNICHANNEL MARKETING
ActiveCampaign's Approach to Omnichannel
- EMAIL MARKETING
The right content, directly to the right inbox
Email marketing is the backbone of your customer outreach efforts. Automate and build high-converting emails that leverage data from the entire customer lifecycle and personalize each message so it’s sent to the right person right when they need to see it the most.
- Drag & drop builder with 250+ responsive templates
- Over 800 pre-built automation recipes
- Predictive routing, timing, and content for campaigns
- SMS
Your message, at your customer’s fingertips
SMS has a 209% higher response rate than phone, email, or Facebook, and an average conversion rate of 45%. Increase repeat purchases, build advocacy, and interact with your customers 1:1 using the channel they spend the most time on: their phones.
- Subscribe customers to your lists
- Excite customers with automated promos or deals
- Take action based on a customer’s preferences
Connect with customers on the channels they prefer
Used by over 2 billion people in over 180 countries across the world, WhatsApp helps businesses of all sizes add the human touch to engagement that customers have grown to expect.
- Share product information and promotions to your audience inside the app
- Tailor each message to specific groups depending on past interactions
- Offer real-time support and resolve issues faster
- LANDING PAGES
Deliver exceptional experiences across the web
Connect the dots in your omnichannel strategy with on-brand, fully customizable landing pages. Make a great first impression and nurture loyal customers with the same page, relying on dynamic content that’s relevant to every user.
- Intuitive, drag-and-drop builder
- Customizable templates to get started fast
- Include chatbots and forms to collect more data
- SOCIAL
Grow your audience based on current customers
ActiveCampaign’s native integration with Facebook Custom Audiences allows you to act on the robust customer data housed within the platform and further grow your audience. Proactively reach out with targeted social posts based on a contact’s industry, purchase history, or email engagements and find more leads just like them.
- Tie in specific contact data to Facebook campaigns
- Automatically update ads prospects see
- Engage customers where they already are
ActiveCampaign supports rich omnichannel marketing through any tool
Omnichannel works for all businesses
As Escape Campervans started to grow, they began to look for a more intuitive, flexible platform with access to all of the customer data they needed to segment their audience and craft the right messages. The Campervans team wanted a platform that let them look to the future — a solution that would help them succeed while integrating and connecting all of the marketing and sales tools they use.
“We quickly realized that it’s about communicating with our audience, how we segment our audience, and that we speak to them personally based on their behaviors and their actions.” By tagging behaviors, such as webinar interest and social engagement, they are able to easily segment their lists and communicate with their audience using content that is meaningful and timely for them.
“ActiveCampaign has allowed us to automate, segment, and personalize communications to our customers across both major parts of our business: our online shop and our online course. We wished we would have switched to ActiveCampaign sooner.”
Leave all-in-one behind
