Ecommerce: First Time Buyer Upsell


What is a first time buer upsell offer?

A first time buyer upsell offer is an email sent shortly after a customer purchase, intended to prompt a second purchase by the customer. Upsell offers often include information about related products, as well as discount coupons that take effect after repeat purchases.

Using ActiveCampaign's powerful deep data integration with Shopify, WooCommerce, or BigCommerce, this automation sends out a upsell offer email with a special offer to contacts after they make their first purchase.

Here's how this automation works:
1. The contact enters the automation when they make a purchase from your ecommerce store.
2. The contact is held in a wait step for four hours. Feel free to adjust this time to what makes sense for your business.
3. The contact is sent an email with a upsell offer.

Note: You will need to provide the coupon codes or special offer discount for the upsell offer.

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