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ACTIVECAMPAIGN + G2 PRESENT: USE CUSTOMER VOICE TO TRANSFORM SALES, MARKETING, PRODUCT & CUSTOMER EXPERIENCES

What if you let your customers tell your story for you?

Thursday 18 June 2020

Your message is the difference between your audience “getting it” or moving on. Saying the “right” things has massive business impact (in some cases leading to a 10x of revenue year-over-year!) — but creating effective messaging that speaks directly to your audience’s needs is tough.

How can you articulate your offers in a way that helps your customers “get it?” How can you be sure that your messaging resonates with them? Would you ever trust someone else to tell your story?

To answer these questions, join Yoni Solomon, Director of Product Marketing and GTM at G2, and Vera Flores, Manager of Customer Marketing and Community at ActiveCampaign.

You can download the presentation slides here.
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You'll learn:

  • How to include “Customer Voice” strategies in your marketing strategy
  • How to drive customer reviews and feedback and use them in your messaging
  • Why using the customer’s own words can increase revenue and customer retention
  • How to improve your own employee’s engagement with Customer Voice