- Fitness & Wellness
Marketing automation software to grow your fitness business
Share your expertise and find new customers with intelligent marketing automation for fitness and wellness brands.
Share your expertise and find new customers with intelligent marketing automation for fitness and wellness brands.

Intelligent marketing automation powers more effective experiences for each of your customers and clients, giving you the performance boost you need to stand out.
Use our advanced automations and powerful omnichannel marketing capabilities to give every customer a personalized experience that’s targeted towards their own fitness and wellness journey.
Effortlessly push SMS reminders to your customers to confirm appointments, book consultations, and promote new product offerings.
Had a great session? Build on the momentum and encourage your customer to leave a positive review on your site or social profile.

Give every visitor what they want to see. Tailor class information, product offerings, and more for each potential customer.
Create compelling email nurture campaigns in a couple of clicks–or use one of our 900+ pre-built recipes.

Connect the dots across your marketing campaigns and find out which channel works best for your business.
See who visits your website–and what they spend time doing. Use the data across your web, email, and social channels to build a holistic profile of your leads.

Use our built-in CRM tool to store all your leads and opportunities in one place. Then use the data you gather to seamlessly personalize your outreach.
Send and automate personal emails from your own account to grow your connection and encourage repeat visits.

Running a fitness business means using lots of different tools, platforms, and channels. With ActiveCampaign’s 900+ app integrations, you can make sure you’re always delivering a seamless cross-channel experience for your customers.


Email tagging and automation helped Uplift DC identify the most engaged contacts and create more relevant segmented lists.

I no longer have to worry about who I need to email or follow up with. Having them already in the automations provides a different level of communication to my clients.
Use ActiveCampaign to automate and improve the entire customer experience.
ActiveCampaign uses advanced segmentation and dynamic content to tailor messages for different client types. You can automatically send personalized welcome sequences to new members, while returning clients receive targeted offers or class recommendations based on their past activity. The platform’s AI-driven personalization ensures every message feels relevant and timely, helping you build stronger relationships with all your clients.
You can set up automations for promotional campaigns, post-class follow-ups, appointment reminders, and feedback requests. You can use the powerful Mindbody integration to sync all of your customer data into ActiveCampaign.
After a class, clients can automatically receive a thank-you message with a link to leave a review, or be sent special offers based on their attendance. These automations help you nurture relationships, gather valuable feedback, and drive repeat business with minimal manual effort.
Fitness businesses using ActiveCampaign have seen impressive results, such as significant increases in revenue, improved client engagement, and more efficient operations. For example, Uplift DC achieved a 347% increase in revenue by using automation and segmentation to deliver more relevant communications to their clients.
ActiveCampaign is designed to be intuitive and approachable, even for those with limited marketing experience. The platform offers a drag-and-drop builder, guided setup, and access to pre-built templates, so small studios and gyms can launch effective automations quickly without technical expertise.
ActiveCampaign supports a wide range of marketing channels, including email, SMS, WhatsApp, and social media integrations. This allows you to promote fitness classes and services across the channels your clients use most, ensuring your messages reach them where they’re most likely to engage. You can coordinate campaigns across multiple channels from a single platform, making your marketing more efficient and effective.
Try it free for 14 days.