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Email Marketing Benchmarks


Email marketing benchmarks are the metrics used to measure the success of an email campaign. The most common email marketing bench marks are email open rate and email click rate. A more advanced email service provider can also help you attribute revenue directly back to your emails.

What is the success rate of email marketing?

What is a good CTR for email marketing?

What is a good open rate in 2021?

How can you create a unique experience for each customer?

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