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Share custom object data between applications more efficiently with webhooks.

If you have an integration with an app supported by custom objects like Salesforce, Calendly or Zendesk Support you can now set up outbound webhooks to ensure important data updates are reflected across your applications.

Webhooks deliver data from one application to another in real time –  if you update custom object records in your ActiveCampaign account, the same update will be reflected in the system of record where the custom object data is sourced (Salesforce, Calendly, etc.).

You can set up custom object webhooks by going to settings > developer > manage webhooks > add.