Automatically send an SMS message using Twilio on a specific date

How can you follow up automatically on a contact's birthday? Or a contact's anniversary with your business? Or 2 weeks before your contact's next appointment?

Sending a "thank you" or reminder text message is a fast way to stay in touch with contacts and make sure people show up on time to their appointments. But sending those messages manually would be impossible to keep track of.

Using Twilio's native integration with ActiveCampaign, you can automatically send an SMS message to follow up on a specific date stored in your contact's record.

Here's how this automation works:
1. The automation is triggered when the date matches a date in the custom field you specify
2. The contact gets an SMS message via Twilio