The Business Growth Bedrock is a curated process that helps business consultants, business coaches, and course creators build a complete digital marketing and sales funnel in 90 days without getting distracted and overwhelmed by choosing software, hiring creative and technical contractors, and organizing your digital assets into a fully automated sales funnel so you can consistently generate paying clients.
At Vitality Marketing, we use ActiveCampaign for all our clients to automate a 27 email drip, as well as webinar drip. ActiveCampaign is a great mix of easy-to-use automation building and email building.
Getting started tips
I would recommend hiring someone who can help get your ActiveCampaign automations set up properly. It’s much faster to hire someone to build it right than to troubleshoot your automations that are running.
Most of my automations involve using Zapier to pass details from other apps into the contact notes and/or user fields. This is VERY helpful for using the light CRM / Deals section so that all the details of a deal can be easily passed from a survey form on a website into a deal in the CRM. I also like how there is a stream of activity per contact that is easy to identify what is going on, and troubleshoot if automations get out of hand.
Why I Love ActiveCampaign
The activity view of any contact really helps tell the story of what they do.
The level of automation you get for the price you pay is a great value. Other platforms require you to pay for a top tier of their platform in order to get some of the advanced automations that ActiveCampaign offers in their middle-tier packages.
