It’s time for a MailChimp alternative that empowers you with unlimited emails and advanced automations.

74% of customers lose trust in a brand when email personalization isn’t prioritized so don’t settle for limited features that make your email marketing efforts harder than they need to be. You need a tool that can automate and personalize every experience while easily integrating into your marketing and sales efforts. Mailchimp can’t do that—but ActiveCampaign can.


Plan Type: Marketing Plus
Emails/month: Unlimited

Email Marketing
Advanced Automation

$ 49
per month - paid yearly


Plan Type: Standard
Emails/month: 30,000

Email Marketing
Basic 1-step Automation

$ 60
per month - paid monthly *Contacts on multiple lists count as multiple contacts.

Designed for growing businesses

  • Easy drag-and-drop email builder (plus powerful segmentation)
  • A visual automation builder that easily lets you automate with just a few clicks
  • Free contact migration and accelerated onboarding sessions
  • Take action with clear and insightful reports
g2 rating

An email marketing platform powerful enough to run your business

It’s common to find customers looking for Mailchimp alternatives who need a more powerful platform. The fact is, you can’t get true customer engagement by sending all your customers the same impersonal message. ActiveCampaign lets you create a totally unique experience for every single customer—which is how you build the lasting relationships that grow your business. Don’t just take our word for it—see how others compared us

Activate your entire customer experience

Powerful features, minus the headaches.


Multi-Step Marketing Automation

Email Automation

Lead Scoring



Landing Pages and Website Forms

Facebook Custom Audiences

Facebook Lead Ads

Mobile Apps


Content Manager


Conditional Content

Abandoned Cart

Product Catalog

Advanced Segmentation

Tracking & Reporting

Automation Reports

Campaign Reports

Store Performance

Marketing Revenue Report

What sets ActiveCampaign ahead of Mailchimp?

Contact Management

The power of ActiveCampaign’s contact management is it’s contact-based, not list-based. That means you can create as many lists with as many segments as you want—and never have to double-pay for contacts (like on Mailchimp).

Campaign Designer

Customers expect more these days than an email with their name in it, and ActiveCampaign isn’t just a Mailchimp alternative. We offer no-code dynamic content, so each person gets personalized messages with exactly what they want to see. Plus, our extensive email template library lets your choose from hundreds of predesigned templates to kick-start your new campaign.

Marketing Automation

Automation lets you get your valuable time back in just a few clicks. Create automations to manage almost any part of your business—contact onboarding, sales follow-ups, welcome messages, and anything else you can think of. ActiveCampaign's drag-and-drop visual automation builder makes it easy to see the journey you are building for your contacts.

A Real CRM to Manage Sales

When Mailchimp says "CRM," it just means "a list of contacts." The ActiveCampaign CRM is more than just a tool. It's a partner for your business. No more sifting through notes or your email inbox, because the details are handled for you. Our CRM manages every part of your sales process — so you can focus on what matters: Your customers.

Support when you need it

Why not pair an impressive tool with unparalleled support and on demand training?? We’re always here to give you what you need to be successful.

Make it a hassle-free switch

Try ActiveCampaign for free

Instant set-up. No credit card required.