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How Predictive Content helps you send exactly what customers want to see
Done-for-you data science from inside your email builder.
Step 1: Create the content
Write up to 5 versions of copy within your email builder as a part of a campaign or automation, then select the audience.
Step 2: Sit back
Each contact gets the message that’s best for them based on their past click data, using a Natural Language Processing model from ActiveCampaign.
Step 3: Drive conversions
More relevant content means more conversions from your emails. Predictive Content goes beyond segmentation and personalization.
What happens when you can personalize email content at the individual-level?
See higher engagement
When each customer gets tailored content, they’re more likely to click (and then convert).
Take the guesswork out of customer engagement by predicting the best content for each customer.
Segmentation and personalization tags are helpful – Predictive Content gives you even more info about the best way to communicate with customers.