ACTIVECAMPAIGN VS. AWEBER
Get the email and marketing automation platform that scales with you
ActiveCampaign
Email Marketing
Advanced Marketing Automation
Advanced Segmentation
Chat and Email Support
AWeber
Basic Email Templates
Limited Automation
Email/Chat Support
*Unsubscribed contacts still count toward your total subscriber count.
Designed for growing businesses
- The ability to go beyond broadcast messages and simple drip campaigns
- Easy drag-and-drop email builder (plus powerful segmentation)
- Visual automation builder for branching automations
- Free automation recipes, marketing tools, and pre-built templates
- An intuitive CRM to manage every part of your business
Imagine what you could do with more
More time and money saved, more campaigns, more personalization, more… well, everything! Treat your customers as the individuals they are and build lasting relationships that grow your business and get more with ActiveCampaign’s category-defining marketing and sales platform. Keep track of your clients with a full-featured CRM and reach customers where they are with email marketing, SMS, and website messages.
Plus, ActiveCampaign is #1 in email deliverability among competitors in Emailtooltester’s 2024 deliverability test, with an average deliverability rate of 89.6%. If your emails aren’t landing in inboxes, your marketing efforts are going to waste. Choose a platform with solid deliverability.
Activate the entire customer experience
Powerful features. Simple to use.
Feature
ActiveCampaign Marketing Professional
AWeber Pro
Automation
Marketing Automation
Email Automation
Ecommerce Automation
Lead Scoring
Split Automations
Conversions
Channels
Landing Pages and Forms
Facebook Custom Audiences
Facebook Lead Ads
Site Messages
Mobile Apps
Campaigns
Content Manager
Templates
Conditional Content
Abandoned Cart
Product Block
Product Catalog
Predictive Sending
Tracking & Reporting
Automation Reports
Campaign Reports
Store Performance
Marketing Revenue Report
See why ActiveCampaign beats AWeber
Marketing automation
Marketing automation gives you valuable time back in just a few clicks. New to automation? Choose from nearly 1,000 pre-built automation recipes to manage almost any part of your business—contact onboarding, welcome messages, sales follow-ups, and more.
Connect all your marketing channels
Use data from site visits, purchases, and hundreds of other interactions in branching workflows that automate time-consuming daily tasks. Nurture your customers and better understand what makes them happy and returning for more.
Campaign designer
Create emails in minutes with a drag-and-drop designer and personalize more than “Hello {First Name}”. Drop in relevant products and follow up based on their behavior and engagement with you.
Powerful yet simple
Even though you get a ton of features with ActiveCampaign, we designed our platform to make things easy. Visualize automation workflows with a map of your customer’s experience with your business. Flexible tags and custom fields make it easy to use contacts’ behaviors to manage lists and subscribers.
Support when you need it
Why not get a great tool with unparalleled support and training? We’re always here to give you what you need to be successful.
Make it a hassle-free switch
Try ActiveCampaign for free
Instant set-up. No credit card required.