Tip of the Week – Enabling Single Opt-In

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Did you know you can turn off the confirmation opt-in email, also known as a double opt-in email? There may be instances when sending an email asking a contact to confirm their email address is not ideal for your business. For those instances, we recommend enabling single opt-in by turning off the confirmation opt-in email requirement.
To learn how to customize the confirmation opt-in email, read this guide.
For step-by-step instructions for enabling single opt-in, read this help article.

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