A couple weeks ago, we announced “recipes” — automation workflows you use as a starting point to build automated sales and marketing processes. It’s a huge time-saver and makes building automations easier than ever.
But, wouldn’t it be even better if you could:
- Import a “done-for-you” follow-up sequence that’s created and optimized by an experienced marketing expert?
- Leverage the same tested, proven automation workflows that the marketing automation authorities are using?
- Get an automation built by the developer of an integration that fully leverages the features of both platforms so you don’t have to wonder if you’ve set it up right?
Announcing the ActiveCampaign Marketplace…
- Leading marketing automation experts
- Experienced email marketing authorities and
- The developers of apps that integrate with ActiveCampaign.
Using the Marketplace…
The pre-built automations in the Marketplace are categorized by your business goals:
- Manage & Track Contacts
- Increase Revenue
- Boost Contact Satisfaction
- Increase Traffic
- Automation Sales Processes
Clicking into a product listing will bring up more detailed information including an overview of what it does and what its benefits are.
If you have a question about an automation, you can ask its creator in the comments section below each product listing.
Many of the products are available to you free of charge. If you see a free automation or template you’d like to use, you can add it to your account with a single click using the “Add to your account” button.
All automations you have purchased or added through the Marketplace will appear in the “Purchased” category of the Automation Recipe modal that appears when you click “New Automation.”
To import an automation you’ve added to your account through the Marketplace, select it by clicking it and then click “Create.” The Automation Import Wizard will begin taking you through the steps of customizing the automation to match the settings of your account.
As you go through the wizard, you’ll see notes that the creator has added to give you guidance. There is additional product documentation you can access by clicking on “My Purchases” (when you are logged into the Marketplace). From this page, you can also rate automations that you have purchased.
Next week we’ll have a post highlighting many of these automations and their creators. Until then, please feel free to browse the Marketplace and import any automations that seem useful. The creators have put a lot of work into them and we’re very impressed by the quality and usefulness of this first batch of automations.
The Marketplace is another example of how we are making powerful marketing and sales automation processes as accessible and simple as possible.
Now, you have access to a growing, categorized library of automation workflows built by experts. You can import any of these automations with a single click and quickly accomplish specific, measurable results in your business — from increasing revenue to automatically managing contacts.
We’ll continue to find new and innovative ways to make it even easier to use email marketing, marketing automation, and sales automation to make running an efficient, growing business.
Check out the Marketplace now and let us know what you think in the comments!