Meet our Newest Certified Consultants

I’m pleased to welcome our latest group of ActiveCampaign Certified Consultants. These are experienced coaches, strategists, and agencies ready and willing…

Tip of the Week – Merge Duplicate Contacts

Have a duplicate contact problem? Use our merge function! The merge function in ActiveCampaign allows you to merge…

A Guide to A/B Testing

  Marketing has been around for quite some time, but over the last couple of decades, it has…

Facebook AMA Recap: Jordan Skole on Ecommerce Marketing

Yesterday, we invited Jordan Skole to answer your questions about ecommerce marketing via Facebook Live. Half a dozen…

A/B Testing Email Subject Lines: 4 Tests You Can Run (and Templates You Can Steal)

Have you ever had an email with an open rate of 104 percent? Wait, is that even possible?…

A 3 Step Abandoned Cart Series to Improve Cart Recovery

77% of online shopping carts are abandoned. That’s more than three-quarters. It’s 6 slices of an 8-slice pizza.…

Expanding our Deep Data Integrations: The Accepts Marketing Field for Shopify and BigCommerce

Ecommerce platforms like Shopify and BigCommerce allow their users to create a customizable checkbox that appears alongside checkout…

Tip of the Week – Pre-Populate Form Fields

Did you know you can use personalization tags to pre-populate form fields with the individual contact information you…

Why Customers Leave: The 4 Factors that Might Be Killing Your Customer Retention

Arthur Middleton Hughes, founder of the Database Marketing Institute, cites four reasons that customers leave businesses. He writes:…

Expanding the ActiveCampaign CRM: Phone Numbers, Deal Description, and Deal Age

When you’re working with a sales team, it’s important to be able to get information about deals quickly.…