8 Email Marketing Mistakes Every Business Should Avoid

I believe it was Nietzsche who said: “email is dead.” Oh, what? He didn't say email? Well whoever…

Tip of the Week – Add a Contact at a Specific Point in an Automation

Did you know you can manually add a contact at a specific point in your automation? Just follow…

Mad Men Marketing Lessons: An Advertising Masterclass in One Episode

Even if you’ve never watched the show Mad Men, you’ve probably heard the phrase “It’s toasted.” “It’s toasted”…

Expanding the Deals CRM App: Tasks, Filtering, and Win Probability

When we launched our Deals CRM App earlier this year, it was the first step in helping you…

Introducing Task Assignment: Work More Collaboratively With Your Team

A qualified lead needs to be moved to the next stage of the sales process. A manager needs…

Take Time To Think About The Future of Your Business

This is a guest post contributed by Dave Knox. Dave is the author of Predicting The Turn: The…

Tip of the Week – Access Your Segments

Wondering where your saved segments live? Find them in Lists! To access a segment, go to Lists, then…

Audience Segmentation: What is Segmentation and How Can it Improve Your Marketing?

When Platinum Skin Care decided to use audience segmentation, they were able to convert 17% of their leads…

Success (Team) Stories: Erick Helps Build a Webinar Warrior

When you become an ActiveCampaign customer, you get more than a marketing automation tool, you get a customer…

7 Unconventional Leadership Techniques that Multiply Your Team’s Performance

Poor leadership can turn a team of A-players into an unmotivated mess. Great leadership can help the same…